OTT Streaming Market Trends, Scope, Size, Opportunities and Growth Forecast To 2030

OTT Streaming Market Growth– By Device Type, By Revenue Source, By User Type, By End User– Regional Outlook, Competitive Strategies and Segment Forecast to 2030

OTT Streaming Market Growth– By Device Type, By Revenue Source, By User Type, By End User– Regional Outlook, Competitive Strategies and Segment Forecast to 2030

Published: Aug 2022 Report ID: IACT2203 Pages: 1 - 248 Formats*:     
Category : Information & Communications Technology
Global OTT Streaming Market Overview:

According to SPER Market Research, the Global OTT Streaming Market is estimated to reach USD 553.76 billion by 2030 with a CAGR of 16.4%. Sales of over-the-top content streaming services and related goods that deliver streaming video over the internet make up the over-the-top (OTT) content streaming market. Smartphones, smart TVs, computers, desktops, tablets, gaming consoles, set-top boxes, and other devices are the most common types of equipment used for OTT streaming. Smartphone is a term used to describe a portable electronic device that connects to a cellular network. 

OTT streaming is anticipated to experience rapid growth during the forecast period due to the growing shift in consumer social behaviour, which is moving away from traditional subscriptions and toward broadcasting services and over-the-top (OTT) on-demand video and music subscriptions every year. Because of the extra advantages, such as on-demand services and ease of access, several demographic groups have begun to substitute video streaming services for traditional television for entertainment. There will likely be a dramatic increase in the number of people watching videos on streaming and pay-per-view services. 

Impact of COVID-19 on the Global OTT Streaming Market:
Due to the COVID-19 emergency, the globe is undergoing an unexpected change, and the majority of industrial verticals are currently suffering difficult times. However, this crisis is anticipated to have a favourable impact on the worldwide over-the-top business. Lockdowns have been implemented by many governments to stop the virus' spread, which has greatly increased how much time people spend on their mobile devices. Additionally, a survey by Research Dive found that the percentage of viewers in the entertainment industry is rising by 30%. OTT services for internet content like video and audio services are ultimately driven by these considerations.

Scope of the report:
 Report Metric Details
 Market size available for years 2019-2030
 Base year considered 2021
 Forecast period 2022-2030
 Segments coveredBy Product, By Procedure, By Patient Type, By End User
 Geographies covered North America, Europe, APAC, Latin America, and the Middle East & Africa
 Companies, Inc., Apple, Inc., Facebook, Inc., Google, Inc., Hulu, Kakao Corp., LLC, Microsoft Corporation, Netflix, Inc., Rakuten Inc., Tangent, YouTube
Global OTT Streaming Market Segmentation:

By Device Type: Based on the Form, Global OTT Streaming Market is segmented as; Smartphones, Smart TVs, Laptops, Desktops and Tablets, Gaming Consoles, Set-Top Box, Others.

By Revenue Source: Based on the Sources, Global OTT Streaming Market is segmented as; AVOD, SVOD, TVOD, Others.

By User Type: Based on the Application, Global OTT Streaming Market is segmented as; Commercial, Personal.

By End User: Based on the Distribution, Global OTT Streaming Market is segmented as; E-commerce, Media and Entertainment, Education and Training, IT and Telecom, Health and Fitness, Others.

By Region: Europe and Asia held the highest share of the worldwide Global OTT Streaming Market, but it is predicted to develop slowly throughout the forecast period. Because of its size, it remains one of the most important marketplaces for the OTT Streaming Market.

1. Introduction
1.1 Scope of the report
1.2 Market segment analysis

2. Research Methodology
2.1 Research data source
2.1.1 Secondary data 
2.1.2 Primary data
2.1.3 SPER’s internal database
2.1.4 Premium insight from KOL’s
2.2 Market size estimation
2.2.1 Top-down and Bottom-up approach
2.2.2 Data triangulation

3. Executive Summary

4. Market Dynamics
4.1 Driver, Restraint, Opportunity, and Challenges analysis
4.1.1 Drivers
4.1.2 Restraints
4.1.3 Opportunities
4.1.4 Challenges
4.2 COVID-19 Impacts on Global OTT Streaming Market

5. Market variables and outlook
5.1 SWOT analysis
5.1.1 Strengths
5.1.2 Weaknesses
5.1.3 Opportunities
5.1.4 Threats
5.2 PESTEL analysis
5.2.1 Political landscape
5.2.2 Economic landscape
5.2.3 Social landscape
5.2.4 Technological landscape
5.2.5 Environmental landscape
5.2.6 Legal landscape
5.3 PORTER’S five forces analysis
5.3.1 Bargaining power of suppliers
5.3.2 Bargaining power of Buyers
5.3.3 Threat of Substitute
5.3.4 Threat of new entrant
5.3.5 Competitive rivalry
5.4 Heat map analysis

6. Global OTT Streaming Market, By Device Type, 2019-2030 (USD Million)
6.1  Introduction
6.2 Smartphones
6.3 Smart TV's
6.4 Laptops, Desktops and Tablets
6.5 Gaming Consoles
6.6 Set-Top Box
6.7 Others

7. Global OTT Streaming Market, By Revenue Source, 2019-2030 (USD Million)
7.1 Introduction
7.2 AVOD
7.3 SVOD
7.4 TVOD
7.5 Others

8. Global OTT Streaming Market, By User Type, 2019-2030 (USD Million)
8.1 Introduction
8.2 Commercial
8.3 Personal

9. Global OTT Streaming Market, By End User, 2019-2030 (USD Million)
9.1 Introduction
9.2 E-commerce
9.3 Media And Entertainment
9.4 Education And Training
9.5 IT And Telecom
9.6 Health And Fitness
9.7 Others

10. Global OTT Streaming Market, By Region, 2019-2030 (USD Million)
10.1 North America
10.1.1 United States
10.1.2 Canada
10.1.3 Mexico
10.2 Europe
10.2.1 Germany
10.2.2 United Kingdom
10.2.3 France
10.2.4 Italy
10.2.5 Spain
10.2.6 Rest of Europe
10.3 Asia-Pacific
10.3.1 China
10.3.2 Japan
10.3.3 India
10.3.4 Australia
10.3.5 South Korea
10.3.6 Rest of Asia-Pacific
10.4 South America
10.4.1 Brazil
10.4.2 Argentina
10.4.3 Rest of South America
10.5 Middle East & Africa
10.5.1 Kingdom of Saudi Arabia
10.5.2 United Arab Emirates
10.5.3 Rest of Middle East & Africa

11. Company Profiles
11.1, Inc.
11.1.1 Company details
11.1.2 Financial outlook
11.1.3 Product summary 
11.1.4 Recent developments
11.2 Apple, Inc.
11.2.1 Company details
11.2.2 Financial outlook
11.2.3 Product summary 
11.2.4 Recent developments
11.3 Fcebook, Inc.
11.3.1 Company details 
11.3.2 Financial outlook
11.3.3 Product summary 
11.3.4 Recent developments
11.4 Google, Inc.
11.4.1 Company details 
11.4.2 Financial outlook
11.4.3 Product summary 
11.4.4 Recent developments
11.5 Hulu
11.5.1 Company details 
11.5.2 Financial outlook
11.5.3 Product summary 
11.5.4 Recent developments
11.6 Kakao Corp
11.6.1 Company details 
11.6.2 Financial outlook
11.6.3 Product summary 
11.6.4 Recent developments
11.7 LLC
11.7.1 Company details 
11.7.2 Financial outlook
11.7.3 Product summary 
11.7.4 Recent developments
11.8 Microsoft Corporation
11.8.1 Company details 
11.8.2 Financial outlook
11.8.3 Product summary 
11.8.4 Recent developments
11.9 Netflix, Inc.
11.9.1 Company details 
11.9.2 Financial outlook
11.9.3 Product summary 
11.9.4 Recent developments
11.10 Rakuten Inc.
11.10.1 Company details 
11.10.2 Financial outlook
11.10.3 Product summary 
11.10.4 Recent developments
11.11 Tancent
11.11.1 Company details 
11.11.2 Financial outlook
11.11.3 Product summary 
11.11.4 Recent developments
11.12 YouTube
11.12.1 Company details 
11.12.2 Financial outlook
11.12.3 Product summary 
11.12.4 Recent developments

SPER Market Research’s methodology uses great emphasis on primary research to ensure that the market intelligence insights are up to date, reliable and accurate. Primary interviews are done with players involved in each phase of a supply chain to analyze the market forecasting. The secondary research method is used to help you fully understand how the future markets and the spending patterns look likes.

The report is based on in-depth qualitative and quantitative analysis of the Product Market. The quantitative analysis involves the application of various projection and sampling techniques. The qualitative analysis involves primary interviews, surveys, and vendor briefings.  The data gathered as a result of these processes are validated through experts opinion. Our research methodology entails an ideal mixture of primary and secondary initiatives.




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