Global Video on Demand (VoD) Market Insights, Size and Growth Forecast To 2027

Global Video on Demand (VoD) Market by Component (Solution and Services), By Solution (Pay TV, Over-the-top (OTT) Services, and Internet Protocol Television (IPTV)), by Business Model (Transactional video on demand (TVOD), Subscription video on demand (SVOD), Advertising Video on Demand (AVOD)) and others), By End-User Industry (Media& Entertainment, Education & Training, Health & Fitness, Live Events, Sports and Others), and By Region (North America, Europe, Asia Pacific, South America, Middle East, and Africa)

Global Video on Demand (VoD) Market by Component (Solution and Services), By Solution (Pay TV, Over-the-top (OTT) Services, and Internet Protocol Television (IPTV)), by Business Model (Transactional video on demand (TVOD), Subscription video on demand (SVOD), Advertising Video on Demand (AVOD)) and others), By End-User Industry (Media& Entertainment, Education & Training, Health & Fitness, Live Events, Sports and Others), and By Region (North America, Europe, Asia Pacific, South America, Middle East, and Africa)

Published: Jun 2020 Report ID: IACT2016 Pages: 1 - 250 Formats*:     
Category : Information & Communications Technology
Global Video on Demand (VoD) Market trigger by the higher proliferation of smart devices, high-speed connectivity, and affordability. Global video on demand market likely to generate more than USD 122.06 billion by 2027 and registering with a CAGR of 13.45% during the forecast period, 2020-2027, due to the growing adoption of tablets and smartphones along with the availability of high-speed internet. Additionally, the increasing popularity of global internet users and the rising number of online video streaming sites that viewers can access will accelerate the global video on demand market in the upcoming periods.
Video-on-demand is an interactive video system that can demand programs on-demand, or more broadly, it can provide users with a variety of interactive information services. The VOD is used to meet the user's demand for watching video programs independently. With the continuous advancement of VOD technology, its extensive application will have a strong impact on popular culture and business operation models. Moreover, the surge in application of video-on-demand for developed mobile applications, for simplifying the process of payments and for collecting the personal details of consumers, which can be used to retain them through targeted advertising, will boom the video-on-demand industry.
Furthermore, the personalization of VoD services facilitated by the help of big data that helps serve customers specific to their needs and preferences projected to influence the growth of video on demand (VOD) market in the upcoming periods.

Component Overview in the Global Video on Demand (VoD) Market
Based on components, the global Video on Demand (VoD) market bifurcated into Solution and Services. Solution segment likely to exhibit maximum market share, as VOD provides end-users with diversified media information streams, entertainment in hospitals, hotels, airplanes and other places, company staff training, long-range market research, and companies.

Solution Overview in the Global Video on Demand (VoD) Market
Based on the solution, the global Video on Demand (VoD) market classified into Pay TV, Over-the-top (OTT) Services, and Internet Protocol Television (IPTV). The Internet Protocol Television (IPTV) segment projected to lead the market by 2027, as the segment is one of the secure and reliable ways to subscribe to videos and other services that provides on-demand videos and interactive TV.

Business Model Overview in the Global Video on Demand (VoD) market
Based on the business model, the global Video on Demand (VoD) market classified into Subscription video on demand (SVOD), Transactional video on demand (TVOD), Advertising Video on Demand (AVOD)) and others. The subscription video on demand (SVOD) segment estimated to dominate the market due to its features, such as it provides access to video content with a regularly recurring fee structure and offers a huge variety of entertainment video content.

Type Overview in the Global Video on Demand (VoD) Market
Based on type, the global Video on Demand (VoD) market classified into Bitcoin, Etgereum (ETH), Bitcoin Cash, Ripple (XRP), Dashcoin, Litecoin (LTC) and others. The Bitcoin segment projected to lead the market due to its benefits, such as provide digital currency, which allows performing transactions without the need for a central bank.

End-User Industry Overview in the Global Video on Demand (VoD) Market
Based on the end-user industry, the global Video on Demand (VoD) market categorized into Media & Entertainment, Education & Training, Health & Fitness, Live Events, Sports, and Others. The Media & Entertainment segment expected to gain maximum market share by 2027 on account of features of VOD, entertainment, and media industry, providing cheaper and more personalized content delivery and creates enhanced user experience. Additionally, AI-driven VOD would make advertisements more relevant for the target audiences.  

Regional Overview in the Global Video on Demand (VoD) Market
By geography, the Global Video on Demand (VoD) Market segmented into North America, Europe, Asia Pacific, South America, and Middle East & Africa. North America expected to generate the lions' share by 2027, owing to the availability of devices that are compatible with online video viewing and the rise in the number of data consumption on mobile devices across these regions. 

Global Video on Demand (VoD) Market: Competitive Landscape
Companies such as Netflix, Amazon, Google, YouTube, Apple, HBO, Cisco, Roku, IndieFlix, Vudu, Hulu, Comcast, Akamai, Huawei, Fujitsu, CenturyLink, Muvi, and Vubiquity are the key players in the Global Video on Demand (VoD) Market.  


1. Research Strategic Development
1.1. Market Modelling
1.2. Product Analysis
1.3. Market Trend and Economic Factors Analysis
1.4. Market Segmental Analysis
1.5. Geographical Mapping
1.6. Country Wise Segregation

2. Research Methodology
2.1. Identification of Target Market
2.2. Data Acquisition 
2.3. Refining of Data/ Data Transformations
2.4. Data Validation through Primary Techniques
2.5. Exploratory Data Analysis
2.6. Graphical Techniques/Analysis
2.7. Quantitative Techniques/Analysis
2.8. Visual Result/Presentation 

3. Executive Summary

4. Market Insights
4.1. Economic Factor Analysis 
4.1.1. Drivers
4.1.2. Trends
4.1.3. Opportunities
4.1.4. Challenges
4.2. Technological Landscape
4.3. Competitors & Product Analysis
4.4. Regulatory Framework
4.5. Company market share analysis, 2019
4.6. Porter’s Five forces analysis
4.7. New Investment Analysis
4.8. PESTEL Analysis

5. Global Video-on-Demand Market Overview
5.1. Market Size & Forecast, 2016-2027
5.1.1. By Value (USD Million)
5.2. Market Share & Forecast, 2016-2027
5.2.1. By Component
5.2.1.1. Solution
5.2.1.2. Services
5.2.2. By Process
5.2.2.1. Mining
5.2.2.2. Transaction
5.2.3. By Solution
5.2.3.1. Pay TV
5.2.3.2. Over-the-top (OTT) Services
5.2.3.3. Internet Protocol Television (IPTV)
5.2.4. By Business Model
5.2.4.1. Transactional video on demand (TVOD)
5.2.4.2. Subscription video on demand (SVOD)
5.2.4.3. Advertising Video on Demand (AVOD)
5.2.4.4. Others
5.2.5. By End-User Industry
5.2.5.1. Media& Entertainment
5.2.5.2. Education & Training
5.2.5.3. Health & Fitness
5.2.5.4. Live Events
5.2.5.5. Sports
5.2.5.6. Others
5.2.6. By Region
5.2.6.1. North America
5.2.6.2. Europe
5.2.6.3. Asia Pacific
5.2.6.4. South America 
5.2.6.5. Middle East & Africa 

6. North America Video-on-Demand Market Overview
6.1. North America Video-on-Demand Market Size & Forecast, 2016-2027
6.1.1. By Value (USD Million)
6.2. North America Video-on-Demand Market Share & Forecast, 2016-2027
6.2.1. By Component
6.2.1.1. Solution
6.2.1.2. Services
6.2.2. By Process
6.2.2.1. Mining
6.2.2.2. Transaction
6.2.3. By Solution
6.2.3.1. Pay TV
6.2.3.2. Over-the-top (OTT) Services
6.2.3.3. Internet Protocol Television (IPTV)
6.2.4. By Business Model
6.2.4.1. Transactional video on demand (TVOD)
6.2.4.2. Subscription video on demand (SVOD)
6.2.4.3. Advertising Video on Demand (AVOD)
6.2.4.4. Others
6.2.5. By End-User Industry
6.2.5.1. Media& Entertainment
6.2.5.2. Education & Training
6.2.5.3. Health & Fitness
6.2.5.4. Live Events
6.2.5.5. Sports
6.2.5.6. Others
6.2.6. By Country
6.2.6.1. US
6.2.6.2. Canada
6.2.6.3. Mexico
6.2.7. Company Market Share (Top 3-5)
6.2.8. Economic Impact Study on North America Video-on-Demand Market 

7. Europe Video-on-Demand Market Overview
7.1. Europe Video-on-Demand Market Size & Forecast, 2016-2027
7.1.1. By Value (USD Million)
7.2. Europe Video-on-Demand Market Share & Forecast, 2016-2027
7.2.1. By Component
7.2.1.1. Solution
7.2.1.2. Services
7.2.2. By Process
7.2.2.1. Mining
7.2.2.2. Transaction
7.2.3. By Solution
7.2.3.1. Pay TV
7.2.3.2. Over-the-top (OTT) Services
7.2.3.3. Internet Protocol Television (IPTV)
7.2.4. By Business Model
7.2.4.1. Transactional video on demand (TVOD)
7.2.4.2. Subscription video on demand (SVOD)
7.2.4.3. Advertising Video on Demand (AVOD)
7.2.4.4. Others
7.2.5. By End-User Industry
7.2.5.1. Media& Entertainment
7.2.5.2. Education & Training
7.2.5.3. Health & Fitness
7.2.5.4. Live Events
7.2.5.5. Sports
7.2.5.6. Others
7.2.6. By Country
7.2.6.1. Germany
7.2.6.2. UK
7.2.6.3. France
7.2.6.4. Italy
7.2.6.5. Rest of Europe
7.2.7. Company Market Share (Top 3-5)
7.2.8. Economic Impact Study on Europe Video-on-Demand Market 

8. Asia Pacific Video-on-Demand Market Overview
8.1. Asia Pacific Video-on-Demand Market Size & Forecast, 2016-2027
8.1.1. By Value (USD Million)
8.2. Asia Pacific Video-on-Demand Market Share & Forecast, 2016-2027
8.2.1. By Component
8.2.1.1. Solution
8.2.1.2. Services
8.2.2. By Process
8.2.2.1. Mining
8.2.2.2. Transaction
8.2.3. By Solution
8.2.3.1. Pay TV
8.2.3.2. Over-the-top (OTT) Services
8.2.3.3. Internet Protocol Television (IPTV)
8.2.4. By Business Model
8.2.4.1. Transactional video on demand (TVOD)
8.2.4.2. Subscription video on demand (SVOD)
8.2.4.3. Advertising Video on Demand (AVOD)
8.2.4.4. Others
8.2.5. By End-User Industry
8.2.5.1. Media& Entertainment
8.2.5.2. Education & Training
8.2.5.3. Health & Fitness
8.2.5.4. Live Events
8.2.5.5. Sports
8.2.5.6. Others
8.2.6. By Country
8.2.6.1. China
8.2.6.2. India
8.2.6.3. Japan
8.2.6.4. Australia
8.2.6.5. Rest of Asia Pacific
8.2.7. Company Market Share (Top 3-5)
8.2.8. Economic Impact Study on Asia Pacific Video-on-Demand Market 

9. South America Video-on-Demand Market Overview
9.1. South America Video-on-Demand Market Size & Forecast, 2016-2027
9.1.1. By Value (USD Million)
9.2. South America Video-on-Demand Market Share & Forecast, 2016-2027
9.2.1. By Component
9.2.1.1. Solution
9.2.1.2. Services
9.2.2. By Process
9.2.2.1. Mining
9.2.2.2. Transaction
9.2.3. By Solution
9.2.3.1. Pay TV
9.2.3.2. Over-the-top (OTT) Services
9.2.3.3. Internet Protocol Television (IPTV)
9.2.4. By Business Model
9.2.4.1. Transactional video on demand (TVOD)
9.2.4.2. Subscription video on demand (SVOD)
9.2.4.3. Advertising Video on Demand (AVOD)
9.2.4.4. Others
9.2.5. By End-User Industry
9.2.5.1. Media& Entertainment
9.2.5.2. Education & Training
9.2.5.3. Health & Fitness
9.2.5.4. Live Events
9.2.5.5. Sports
9.2.5.6. Others
9.2.6. By Country
9.2.6.1. Brazil
9.2.6.2. Argentina
9.2.6.3. Rest of South America
9.2.7. Company Market Share (Top 3-5)
9.2.8. Economic Impact Study on South America Video-on-Demand Market

10. Middle East & Africa Video-on-Demand Market Overview
10.1. Middle East & Africa Video-on-Demand Market Size & Forecast, 2016-2027
10.1.1. By Value (USD Million)
10.2. Middle East & Africa Video-on-Demand Market Share & Forecast, 2016-2027
10.2.1. By Component
10.2.1.1. Solution
10.2.1.2. Services
10.2.2. By Process
10.2.2.1. Mining
10.2.2.2. Transaction
10.2.3. By Solution
10.2.3.1. Pay TV
10.2.3.2. Over-the-top (OTT) Services
10.2.3.3. Internet Protocol Television (IPTV)
10.2.4. By Business Model
10.2.4.1. Transactional video on demand (TVOD)
10.2.4.2. Subscription video on demand (SVOD)
10.2.4.3. Advertising Video on Demand (AVOD)
10.2.4.4. Others
10.2.5. By End-User Industry
10.2.5.1. Media& Entertainment
10.2.5.2. Education & Training
10.2.5.3. Health & Fitness
10.2.5.4. Live Events
10.2.5.5. Sports
10.2.5.6. Others
10.2.6. By Country
10.2.6.1. Saudi Arabia
10.2.6.2. UAE
10.2.6.3. South Africa
10.2.6.4. Rest of Middle East & Africa
10.2.7. Company Market Share (Top 3-5)
10.2.8. Economic Impact Study on Middle East & Africa Video-on-Demand Market

11. Competitor Analysis
11.1. Company Description
11.2. Financial Analysis
11.3. Key Products
11.4. Key Management Personnel 
11.5. Contact Address
11.6. SWOT Analysis
11.7. Company Profile
11.7.1. Netflix
11.7.2. Amazon
11.7.3. Google
11.7.4. YouTube
11.7.5. Apple
11.7.6. HBO
11.7.7. Cisco
11.7.8. Roku
11.7.9. IndieFlix
11.7.10. Vudu
11.7.11. Hulu
11.7.12. Comcast
11.7.13. Akamai
11.7.14. Huawei
11.7.15. Fujitsu
11.7.16.  CenturyLink
11.7.17. Muvi
11.7.18. Vubiquity
11.7.19. Other Prominent Players



SPER Market Research’s methodology uses great emphasis on primary research to ensure that the market intelligence insights are up to date, reliable and accurate. Primary interviews are done with players involved in each phase of a supply chain to analyze the market forecasting. The secondary research method is used to help you fully understand how the future markets and the spending patterns look likes.

The report is based on in-depth qualitative and quantitative analysis of the Product Market. The quantitative analysis involves the application of various projection and sampling techniques. The qualitative analysis involves primary interviews, surveys, and vendor briefings.  The data gathered as a result of these processes are validated through experts opinion. Our research methodology entails an ideal mixture of primary and secondary initiatives.

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