Vietnam Cosmetics Market expected to boost by the rapid pace of urbanization and the surge in income levels in Vietnam. The Vietnam Cosmetics market projected to grow with a notable rate during the estimated period 2022-2027, owing to the higher demand for products enriched with natural ingredients. Vietnamese consumers believe that these products are safer, better quality, environmentally friendly, and more effective. Additionally, the aging of the population, an increase in the number of the middle class, and rapid urbanization projected to propel the Vietnam Cosmetics market in the forecast period. In 2017, households with per capita disposable income US $ 5,000 to $ 15,000 accounted for 34%, which are estimated to reach 49% by 2030.
Moreover, the growth of the Vietnamese middle-income population and their changing preference for high-quality cosmetics is a major factor anticipated to grow the Vietnam cosmetics market. Additionally, the rise in internet penetration in Vietnam, along with the growth of Vietnam's economy, more people are expected to go online in the next few years. These factors will accelerate the Vietnam cosmetics market. Furthermore, the advantage for Vietnamese cosmetics manufacturers is that they can use Vietnam's rich and diverse natural raw materials, including essential oils, mint, lemon vanilla, and anise, which exhibited to influence the Vietnam cosmetics market. Also, the rapid development of Vietnam's economy, coupled with the development of the retail industry, will foster the Vietnam cosmetics market.Additionally, changing Vietnam's consumer preferences for organic and natural cosmetics, increasing consumer awareness, and a rise in disposable income expected to promulgate the Vietnam cosmetics market soon.
Product Type Overview in the Vietnam Cosmetics Market
Based on Product Type, the Vietnam Cosmetics Market categorized into Hair Care, Skin Care, Bath and Shower Products, Makeup & Color Cosmetics Products, Fragrances & Deodorants. Hair Care and Skin Care expected to dominate Vietnam Cosmetics owing to the rising spending power and improved standards of living. Consumers in Vietnam have become increasingly conscious about using products deemed safer for health and public consumption.
Distribution Channel Overview in the Vietnam Cosmetics Market
Based on the Distribution Channel, the Vietnam Cosmetics market classified into Beauty Parlors/Salons, Multi Branded Retail Stores, Online Channels, Supermarkets/Hypermarkets, Exclusive Retail Store, and Others. Online Channels projected to generate maximum revenue due to the rapid surge in internet users in Vietnam, along with an increase in the average income and the healthy development of social networks.
Vietnam Cosmetics Market: Competitive Landscape
Companies such as O-Hui, Pond's, Nivea, Shiseido Company, Limited, The Face Shop, Maybelline, Rohto, Innisfree, 3CE, MAC Cosmetics, Chanel S.A are the key players in the Vietnam Cosmetics Market.
1. Research Strategic Development
1.1. Market Modelling
1.2. Product Analysis
1.3. Market Trend and Economic Factors Analysis
1.4. Market Segmental Analysis
1.5. Geographical Mapping
2. Research Methodology
2.1. Identification of Target Market
2.2. Data Acquisition
2.3. Refining of Data/ Data Transformations
2.4. Data Validation through Primary Techniques
2.5. Exploratory Data Analysis
2.6. Graphical Techniques/Analysis
2.7. Quantitative Techniques/Analysis
2.8. Visual Result/Presentation
3. Executive Summary
4. Market Insights
4.1. Supply Chain Analysis
4.2. Economic Factor Analysis
4.2.1. Drivers
4.2.2. Trends
4.2.3. Opportunities
4.2.4. Challenges
4.3. Technological Landscape
4.4. Competitors & Product Analysis
4.5. Policy & Regulatory Framework
4.6. Company market share analysis, 2018
4.7. Porter’s Five forces analysis
4.8. New Investment Analysis
4.9. PESTEL Analysis
5. Vietnam Cosmetics Market Overview
5.1. Vietnam Cosmetics Market Size & Forecast, 2016-2027
5.1.1. Demand
5.1.1.1. By Value (USD Million)
5.1.2. Consumption
5.1.2.1. By Volume (Million Units)
5.1.3. Supply/Production
5.1.3.1. By Volume (Million Units)
5.2. Vietnam Cosmetics Market Share & Forecast,2016-2027
5.2.1. By Product Types
5.2.1.1. Hair Care
5.2.1.2. Skin Care
5.2.1.3. Bath and Shower Products
5.2.1.4. Makeup & Color Cosmetics Products
5.2.1.5. Fragrances & Deodorants
5.2.2. By Distribution Channel
5.2.2.1. Beauty Parlors/Salons
5.2.2.2. Multi Branded Retail Stores
5.2.2.3. Online Channels
5.2.2.4. Supermarkets/Hypermarkets
5.2.2.5. Exclusive Retail Store
5.2.2.6. Others (Drug Stores, General department stores etc.)
5.2.3. By Gender
5.2.3.1. Male
5.2.3.2. Women
5.2.4. By Region
5.2.4.1. North Vietnam
5.2.4.2. Central Vietnam
5.2.4.3. South Vietnam
6. Competitor Analysis
6.1. Company Description
6.2. Financial Analysis
6.3. Key Products
6.4. Key Management Personnel
6.5. Contact Address
6.6. SWOT Analysis
6.7. Company Profiles
6.7.1. O-Hui
6.7.2. Pond’s
6.7.3. Nivea
6.7.4. Shiseido Company, Limited
6.7.5. The Face Shop
6.7.6. Maybelline
6.7.7. Rohto
6.7.8. Innisfree
6.7.9. 3CE
6.7.10. MAC Cosmetics
6.7.11. Chanel S.A
6.7.12. Other Prominent Players
*Financial Details Not Be Captured in Case of Unlisted Companies
The segmentation and the companies are subjected to modifications based on in-depth secondary for the final deliverable
SPER Market Research’s methodology uses great emphasis on primary research to ensure that the market intelligence insights are up to date, reliable and accurate. Primary interviews are done with players involved in each phase of a supply chain to analyze the market forecasting. The secondary research method is used to help you fully understand how the future markets and the spending patterns look likes.
The report is based on in-depth qualitative and quantitative analysis of the Product Market. The quantitative analysis involves the application of various projection and sampling techniques. The qualitative analysis involves primary interviews, surveys, and vendor briefings. The data gathered as a result of these processes are validated through experts opinion. Our research methodology entails an ideal mixture of primary and secondary initiatives.
