Diet and Nutrition Apps Market Size, Share and Analysis 2034

Global Diet and Nutrition Apps Market Growth, Size, Trends Analysis- By Platform, By Service, By Deployment Type - Regional Outlook, Competitive Strategies and Segment Forecast to 2034

Published: Jun-2025 Report ID: HLCA25162 Pages: 1 - 266 Formats*:     
Category : Healthcare
Diet and Nutrition Apps Market Introduction and Overview 

According to SPER Market Research, the Global Diet and Nutrition Apps Market is estimated to reach USD 7.71 billion by 2034 with a CAGR 13.68%.

The report includes an in-depth analysis of the Global Diet and Nutrition Apps Market, including market size and trends, product mix, Applications, and supplier analysis. Increasing health consciousness is fueling the global rise in the use of diet and nutrition apps. These apps offer personalized solutions that support better health and wellness. Market growth is further supported by increasing demand for health monitoring, broader acceptance of digital health tools, and a heightened understanding of their benefits. Government initiatives promoting healthcare, nutrition, and fitness apps also play a significant role in advancing the market. Additionally, the rising availability and use of smartphones and internet connectivity contribute to this trend, making such apps more accessible. Together, these factors create a favorable environment for continued expansion of the diet and nutrition app market. However, The diet and nutrition apps market faces challenges such as data privacy concerns and inconsistent accuracy of health recommendations. Additionally, limited digital literacy and user engagement can hinder long-term app usage and effectiveness.
By Platform:
The market is segmented by platform into iOS, Android, and others. iOS held the largest share due to the widespread adoption of Apple devices among consumers. This strong user base highlights the segment’s growth potential, supported by the popularity and advanced features of Apple's operating system.
This is driven by a rapidly expanding user base and increasing smartphone adoption worldwide.

By Service:
The market is categorized by service into paid (in-app purchases) and free services. Paid apps currently lead the market, driven by a growing working population and increased disposable income. These apps offer personalized meal plans based on users’ lifestyles, dietary habits, and fitness goals, along with educational content and workout tracking. Apps like Noom and PlateJoy are notable in this segment. Meanwhile, free services are expected to grow steadily, as many users prefer no-cost options. Free apps focus on offering extensive food databases, healthy recipes, and promoting long-term nutritional and lifestyle changes.

By Service:
The market is categorized by deployment type into smartphones and tablets. The smartphone segment holds the largest share and is expected to grow at the fastest rate, driven by increasing smartphone adoption worldwide. Smartphones are more commonly used than tablets and are considered essential for daily activities. Their convenience, portability, and frequent use at home and in workplace settings make them the preferred choice for accessing diet and nutrition apps. As smartphone usage continues to rise, this trend is expected to significantly contribute to the overall growth of the market.

Regional Insights:
North America leads the diet and nutrition apps market, driven by a growing elderly population, increasing smartphone usage, and heightened health awareness. These factors contribute significantly to the region’s strong market presence. In contrast, Asia Pacific is expected to experience rapid growth in the coming years. This is due to the rising adoption of mobile health services, a growing incidence of chronic illnesses like diabetes and heart disease, and greater smartphone and wearable device usage. Additionally, rising disposable incomes and improved affordability are encouraging more people in the region to use diet and nutrition apps.



Market Competitive Landscape:
The global Diet and Nutrition Apps Market is moderately consolidated, with several prominent players shaping the industry. Key companies include: PlateJoy LLC, Yummly, Lifesum AB, Ate, MyNetDiary Inc., Noom, Inc., Spokin, Inc., Ovia Health, MyFitnessPal, Inc., MyPlate Calorie Counter.

Recent Developments:
In October 2023, MyFitnessPal rolled out new updates and features aimed at simplifying tracking and logging on Google’s Wear OS. These enhancements allow users to monitor their dietary intake directly from smartwatches running on Google's Wear OS platform. 
In March 2023, UK-based personalized nutrition startup ZOE Limited secured $2.5 million in funding from Flight Fund, a new entrant in the venture capital space.

Scope of the report:
 Report Metric Details
Market size available for years 2021-2034
Base year considered 2024
 Forecast period 2025-2034
Segments coveredBy Platform, By Service, By Deployment Type
Regions coveredNorth America, Latin America, Asia-Pacific, Europe, and Middle East & Africa
Companies CoveredPlateJoy LLC, Yummly, Lifesum AB, Ate, MyNetDiary Inc., Noom, Inc., Spokin, Inc., Ovia Health, MyFitnessPal, Inc., MyPlate Calorie Counter.
Key Topics Covered in the Report:
  • Global Diet and Nutrition Apps Market Size (FY 2021-FY 2034)
  • Overview of Global Diet and Nutrition Apps Market
  • Segmentation of Global Diet and Nutrition Apps Market By Platform (Android, iOS, Others)
  • Segmentation of Global Diet and Nutrition Apps Market By Service {Paid (In App Purchase), Free}
  • Segmentation of Global Diet and Nutrition Apps Market By Deployment Type (Smartphones, Tablets)
  • Statistical Snap of Global Diet and Nutrition Apps Market
  • Expansion Analysis of Global Diet and Nutrition Apps Market
  • Problems and Obstacles in Global Diet and Nutrition Apps Market
  • Competitive Landscape in the Global Diet and Nutrition Apps Market
  • Details on Current Investment in Global Diet and Nutrition Apps Market
  • Competitive Analysis of Global Diet and Nutrition Apps Market
  • Prominent Players in the Global Diet and Nutrition Apps Market
  • SWOT Analysis of Global Diet and Nutrition Apps Market
  • Global Diet and Nutrition Apps Market Future Outlook and Projections (FY 2025-FY 2034)
  • Recommendations from Analyst
1. Introduction
  • 1.1. Scope of the report
  • 1.2. Market segment analysis 
2. Research Methodology
  • 2.1. Research data source
    • 2.1.1. Secondary Data
    • 2.1.2. Primary Data
    • 2.1.3. SPERs internal database
    • 2.1.4. Premium insight from KOLs
  • 2.2. Market size estimation
    • 2.2.1. Top-down and Bottom-up approach
  • 2.3. Data triangulation
3. Executive Summary

4. Market Dynamics
  • 4.1. Driver, Restraint, Opportunity and Challenges analysis
    • 4.1.1. Drivers
    • 4.1.2. Restraints
    • 4.1.3. Opportunities
    • 4.1.4. Challenges
5. Market variable and outlook
  • 5.1. SWOT Analysis
    • 5.1.1. Strengths
    • 5.1.2. Weaknesses
    • 5.1.3. Opportunities
    • 5.1.4. Threats
  • 5.2. PESTEL Analysis
    • 5.2.1. Political Landscape
    • 5.2.2. Economic Landscape
    • 5.2.3. Social Landscape
    • 5.2.4. Technological Landscape
    • 5.2.5. Environmental Landscape
    • 5.2.6. Legal Landscape
  • 5.3. PORTERs Five Forces 
    • 5.3.1. Bargaining power of suppliers
    • 5.3.2. Bargaining power of buyers
    • 5.3.3. Threat of Substitute
    • 5.3.4. Threat of new entrant
    • 5.3.5. Competitive rivalry
  • 5.4. Heat Map Analysis
6. Competitive Landscape
  • 6.1. Global Diet and Nutrition Apps Market Manufacturing Base Distribution, Sales Area, Product Type 
  • 6.2. Mergers & Acquisitions, Partnerships, Product Launch, and Collaboration in Global Diet and Nutrition Apps Market
7. Global Diet and Nutrition Apps Market, By Platform, (USD Million) 2021-2034 
  • 7.1. Android
  • 7.2. iOS
  • 7.3. Others
8. Global Diet and Nutrition Apps Market, By Service, (USD Million) 2021-2034 
  • 8.1. Paid (In App Purchase)
  • 8.2. Free
9. Global Diet and Nutrition Apps Market, By Deployment Type, (USD Million) 2021-2034 
  • 9.1. Smartphones
  • 9.2. Tablets
10. Global Diet and Nutrition Apps Market, (USD Million) 2021-2034 
  • 10.1. Global Diet and Nutrition Apps Market Size and Market Share
11. Global Diet and Nutrition Apps Market, By Region, 2021-2034 (USD Million)
  • 11.1. Asia-Pacific
    • 11.1.1. Australia
    • 11.1.2. China
    • 11.1.3. India
    • 11.1.4. Japan
    • 11.1.5. South Korea
    • 11.1.6. Rest of Asia-Pacific
  • 11.2. Europe
    • 11.2.1. France
    • 11.2.2. Germany
    • 11.2.3. Italy
    • 11.2.4. Spain
    • 11.2.5. United Kingdom
    • 11.2.6. Rest of Europe
  • 11.3. Middle East and Africa
    • 11.3.1. Kingdom of Saudi Arabia 
    • 11.3.2. United Arab Emirates
    • 11.3.3. Qatar
    • 11.3.4. South Africa
    • 11.3.5. Egypt
    • 11.3.6. Morocco
    • 11.3.7. Nigeria
    • 11.3.8. Rest of Middle-East and Africa
  • 11.4. North America
    • 11.4.1. Canada
    • 11.4.2. Mexico
    • 11.4.3. United States
  • 11.5. Latin America
    • 11.5.1. Argentina
    • 11.5.2. Brazil
    • 11.5.3. Rest of Latin America 
12. Company Profile
  • 12.1. PlateJoy LLC
    • 12.1.1. Company details
    • 12.1.2. Financial outlook
    • 12.1.3. Product summary 
    • 12.1.4. Recent developments
  • 12.2. YUMMLY
    • 12.2.1. Company details
    • 12.2.2. Financial outlook
    • 12.2.3. Product summary 
    • 12.2.4. Recent developments
  • 12.3. Lifesum AB
    • 12.3.1. Company details
    • 12.3.2. Financial outlook
    • 12.3.3. Product summary 
    • 12.3.4. Recent developments
  • 12.4. Ate
    • 12.4.1. Company details
    • 12.4.2. Financial outlook
    • 12.4.3. Product summary 
    • 12.4.4. Recent developments
  • 12.5. MyNetDiary Inc.
    • 12.5.1. Company details
    • 12.5.2. Financial outlook
    • 12.5.3. Product summary 
    • 12.5.4. Recent developments
  • 12.6. Noom, Inc.
    • 12.6.1. Company details
    • 12.6.2. Financial outlook
    • 12.6.3. Product summary 
    • 12.6.4. Recent developments
  • 12.7. SPOKIN, INC.
    • 12.7.1. Company details
    • 12.7.2. Financial outlook
    • 12.7.3. Product summary 
    • 12.7.4. Recent developments
  • 12.8. Ovia Health
    • 12.8.1. Company details
    • 12.8.2. Financial outlook
    • 12.8.3. Product summary 
    • 12.8.4. Recent developments
  • 12.9. MyFitnessPal, Inc.
    • 12.9.1. Company details
    • 12.9.2. Financial outlook
    • 12.9.3. Product summary 
    • 12.9.4. Recent developments
  • 12.10. MyPlate Calorie Counter
    • 12.10.1. Company details
    • 12.10.2. Financial outlook
    • 12.10.3. Product summary 
    • 12.10.4. Recent developments
  • 12.11. Others
13. Conclusion

14. List of Abbreviations

15. Reference Links

SPER Market Research’s methodology uses great emphasis on primary research to ensure that the market intelligence insights are up to date, reliable and accurate. Primary interviews are done with players involved in each phase of a supply chain to analyze the market forecasting. The secondary research method is used to help you fully understand how the future markets and the spending patterns look likes.

The report is based on in-depth qualitative and quantitative analysis of the Product Market. The quantitative analysis involves the application of various projection and sampling techniques. The qualitative analysis involves primary interviews, surveys, and vendor briefings.  The data gathered as a result of these processes are validated through experts opinion. Our research methodology entails an ideal mixture of primary and secondary initiatives.

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Frequently Asked Questions About This Report
Diet and Nutrition Apps Market is projected to reach USD 7.71 billion by 2034, growing at a CAGR of of 13.68% during the forecast period.
Diet and Nutrition Apps Market grew in Market size from 2025. The Market is expected to reach USD 7.71 billion by 2034, at a CAGR of 13.68% during the forecast period.
Diet and Nutrition Apps Market CAGR of 13.68% during the forecast period.
Diet and Nutrition Apps Market size is USD 7.71 billion from 2025 to 2034.
Diet and Nutrition Apps Market is covered By Platform, By Service, By Deployment Type
The North America, Latin America, Asia-Pacific, Europe, and Middle East & Africa is the highest Market share in the Diet and Nutrition Apps Market .
PlateJoy LLC, Yummly, Lifesum AB, Ate, MyNetDiary Inc., Noom, Inc., Spokin, Inc., Ovia Health, MyFitnessPal, Inc., MyPlate Calorie Counter.
The report includes an in-depth analysis of the Global Diet and Nutrition Apps Market, including market size and trends, product mix, Applications, and supplier analysis.
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