Location Based Services Market Growth, Size, Trends, Demand, Revenue, Share and Future Outlook: SPER Market Research

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Published: Feb 2023	Report ID: IACT2321	Pages: 1 - 244	Formats^*:
Category : Information & Communications Technology

Global Location Based Service Market Overview

According to SPER Market Research, the Global Location Based Service Market is estimated to reach USD 407.87 billion by 2033 with a CAGR 22.4%.

Location-based services (LBS) are technology-driven services which use geographical data to give users with personalized and relevant experiences. They use gadgets such as cell phones and GPS systems to provide real-time maps, navigation, and instructions, revolutionizing how individuals navigate unfamiliar locations. LBS also enables businesses to provide location-based adverts and promotions to users, enhancing engagement and conversions. Location-based platforms in social networking connect members with shared interests or vicinity, allowing real-world interactions and community creation. LBS are useful in industries like as logistics, transportation, and emergency services since it allows for vehicle tracking, route optimization, and quick aid in situations. However, the ease of use of LBS poses privacy concerns, pointing out the importance of rigorous security measures and clear data processing practises in order to maintain user trust.

Exploring the Growth Drivers of the Global Location Based Service Industry

The growth of the location-based service (LBS) market can be attributable to several important aspects. For starters, the widespread adoption of GPS-enabled smartphones and mobile devices has made it possible for people to easily access location-specific services. Second, the growing need for personalised information has driven the growth of LBS, as consumers expect bespoke recommendations and services based on their individual location and tastes. Furthermore, the rise of e-commerce and mobile commerce has increased demand for location-based advertising and marketing, allowing firms to target consumers with location-specific discounts and offers. The advent of location-based social networking sites has also contributed to market growth, as users seek to connect with others nearby and participate in local events.

What challenges does the Global Location Based Service Market face?

The global location-based service (LBS) industry faces challenges related to privacy and data security, regulatory compliance, location data accuracy, network infrastructure, interoperability, and user adoption. Protecting user privacy and ensuring clear data management practises are critical for retaining user trust. LBS providers must navigate various legal frameworks and adhere with data protection laws across multiple regions. It is critical for good user experiences to ensure the accuracy and reliability of location data, particularly in dense metropolitan settings. Additionally, in remote places, limited network coverage may make real-time access to LBS difficult. Interoperability issues develop when multiple platforms and technologies are combined.

In what ways has the COVID-19 pandemic affected Global Location Based Service Market?

The pandemic of COVID-19 had a mixed influence on the Location-Based Service (LBS) sector. Physical foot traffic declines and business closures during lockdowns caused difficulties for LBS suppliers depending on in-store advertising and navigation services. However, as people adapted to remote work and social distancing measures, the need for contactless services and remote assistance increased. The use of LBS applications that facilitate online purchasing and delivery services has increased. The epidemic also highlighted the value of real-time information in public health and safety. The location-based service (LBS) was crucial in tracking the infection, assisting in contact tracing, and giving location-based notifications. The crisis has expedited the introduction of telemedicine, with LBS being used for remote patient monitoring and prescription delivery.

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Scope of the Report:

Report Metric	Details
Market size available for years	2019-2033
Base year considered	2022
Forecast period	2023-2033
Segments covered	By Component, By Technology, By Application, By Industry Vertical.
Regions covered	Asia-Pacific, Europe, Middle East and Africa, North America, Latin America
Companies Covered	Alcatel-Lucent, Apple Inc., AT&T Inc., Bharti Airtel Limited, Cisco Systems, Inc., Google Limited Liability Company (LLC), HERE, International Business Machines Corporation, Microsoft Corporation, Oracle Corporation, Qualcomm Technologies, Inc.

Key Target Audience:

Business and Retailers
E-Commerce and Online Platforms
Transportation and Logistics
Travel and Tourism

Global Location Based Service Market Segmentation:

1. By Component:

Global Location Based Service Market Value Share and Forecast, By Component, 2023-2033
Hardware
Service
Software

2. By Technology:

Global Location Based Service Market Value Share and Forecast, By Technology, 2023-2033
Assisted GPS (A-GPS)
Cell ID
Enhanced Observed Time Difference
Global Positioning System (GPS)
Wi-Fi

3. By Application:

Global Location Based Service Market Value Share and Forecast, By Application, 2023-2033
Local Search & Information
Location-Based Advertising
Mapping and Navigation
Proximity Marketing

4. By Industry Vertical:

Global Location Based Service Market Value Share and Forecast, By Industry Vertical, 2023-2033
Government & Public Utilities
Healthcare & Life Sciences
Hospitality
Manufacturing
Media & Entertainment
Transportation & Logistics

5. By Region:

Asia-Pacific
Europe
Middle East & Africa
North America
Latin America

Key Topics Covered in the Report:

Global Location Based Service Market Size (FY’2023-FY’2033)
Overview of Global Location Based Service Market
Segmentation of Global Location Based Services Market By Component (Hardware, Service, Software)
Segmentation of Global Location Based Services Market By Technology (Assisted GPS, Cell ID, Enhanced Observed Time Difference, Global Positioning System, Wi-Fi, Others)
Segmentation of Global Location Based Services Market By Application (Local Search & Information, Location-Based Advertising, Mapping and Navigation, Proximity Marketing)
Segmentation of Global Location Based Services Market By Industry Vertical (Government & Public Utilities, Healthcare & Life Sciences, Hospitality, Manufacturing, Media & Entertainment, Transportation & Logistics)
Statistical Snap of Global Location Based Service Market
Growth Analysis of Global Location Based Service Market
Problems and Challenges in Global Location Based Service Market
Competitive Landscape in the Global Location Based Service Market
Impact of COVID-19 and Demonetization on Global Location Based Service Market
Details on Recent Investment in Global Location Based Service Market
Competitive Analysis of Global Location Based Service Market
Key Players in the Global Location Based Service Market
SWOT Analysis of Global Location Based Service Market
Global Location Based Service Market Future Outlook and Projections (FY’2023-FY’2033)
Recommendations from Analyst

1. Introduction

1.1. Scope of the report
1.2. Market segment analysis

2. Research Methodology

2.1. Research data source
2.1.1. Secondary Data
2.1.2. Primary Data
2.1.3. SPER’s internal database
2.1.4. Premium insight from KOL’s
2.2. Market size estimation
2.2.1. Top-down and Bottom-up approach
2.3. Data triangulation

3. Executive Summary

4. Market Dynamics

4.1. Driver, Restraint, Opportunity and Challenges analysis
4.1.1. Drivers
4.1.2. Restraints
4.1.3. Opportunities
4.1.4. Challenges
4.2. COVID-19 Impacts of the Global Location Based Service Market

5. Market variable and outlook

5.1. SWOT Analysis
5.1.1. Strengths
5.1.2. Weaknesses
5.1.3. Opportunities
5.1.4. Threats
5.2. PESTEL Analysis
5.2.1. Political Landscape
5.2.2. Economic Landscape
5.2.3. Social Landscape
5.2.4. Technological Landscape
5.2.5. Environmental Landscape
5.2.6. Legal Landscape
5.3. PORTER’s Five Forces
5.3.1. Bargaining power of suppliers
5.3.2. Bargaining power of buyers
5.3.3. Threat of Substitute
5.3.4. Threat of new entrant
5.3.5. Competitive rivalry
5.4. Heat Map Analysis

6. Competitive Landscape

6.1. Global Location Based Service Market Manufacturing Base Distribution, Sales Area, Product Type
6.2. Mergers & Acquisitions, Partnerships, Product Launch, and Collaboration in Global Location Based Service Market

7. Global Location Based Service Market, By Component (USD Million)

7.1. Global Location Based Service Market Value Share and Forecast, By Component, 2023-2033
7.2. Hardware
7.3. Service
7.4. Software

8. Global Location Based Service Market, By Technology (USD Million)

8.1. Global Location Based Service Market Value Share and Forecast, By Technology, 2023-2033
8.2. Assisted GPS (A-GPS)
8.3. Cell ID
8.4. Enhanced Observed Time Difference
8.5. Global Positioning System (GPS)
8.6. Wi-Fi
8.7. Others

9. Global Location Based Service Market, By Application (USD Million)

9.1. Global Location Based Service Market Value Share and Forecast, By Application, 2023-2033
9.2. Local Search & Information
9.3. Location-Based Advertising
9.4. Mapping and Navigation
9.5. Proximity Marketing

10. Global Location Based Service Market, By Industry Vertical (USD Million)

10.1. Global Location Based Service Market Value Share and Forecast, By Industry Vertical, 2023-2033
10.2. Government & Public Utilities
10.3. Healthcare & Life Sciences
10.4. Hospitality
10.5. Manufacturing
10.6. Media & Entertainment
10.7. Transportation & Logistics

11. Global Location Based Service Market Forecast, 2019-2033 (USD Million)

11.1. Global Location Based Service Market Size and Market Share

12. Global Location Based Service Market, By Component, 2019-2033 (USD Million)

12.1. Global Location Based Service Market Size and Market Share by Component (2019-2026)
12.2. Global Location Based Service Market Size and Market Share by Component (2027-2033)

13. Global Location Based Service Market, By Technology, 2019-2033 (USD Million)

13.1. Global Location Based Service Market Size and Market Share by Technology (2019-2026)
13.2. Global Location Based Service Market Size and Market Share by Technology (2027-2033)

14. Global Location Based Service Market, By Application, 2019-2033 (USD Million)

14.1. Global Location Based Service Market Size and Market Share by Application (2019-2026)
14.2. Global Location Based Service Market Size and Market Share by Application (2027-2033)

15. Global Location Based Service Market, By Industry Vertical, 2019-2033 (USD Million)

15.1. Global Location Based Service Market Size and Market Share by Industrial Vertical (2019-2026)
15.2. Global Location Based Service Market Size and Market Share by Industrial Vertical (2027-2033)

16. Global Location Based Service Market, By Region, 2019-2033 (USD Million)

16.1. Global Location Based Service Market Size and Market Share by Region (2019-2026)
16.2. Global Location Based Service Market Size and Market Share by Region (2027-2033)
16.3. Asia-Pacific
16.3.1. Australia
16.3.2. China
16.3.3. India
16.3.4. Japan
16.3.5. South Korea
16.3.6. Rest of Asia-Pacific
16.4. Europe
16.4.1. France
16.4.2. Germany
16.4.3. Italy
16.4.4. Spain
16.4.5. United Kingdom
16.4.6. Rest of Europe
16.5. Middle East and Africa
16.5.1. Kingdom of Saudi Arabia
16.5.2. United Arab Emirates
16.5.3. Rest of Middle East & Africa
16.6. North America
16.6.1. Canada
16.6.2. Mexico
16.6.3. United States
16.7. Latin America
16.7.1. Argentina
16.7.2. Brazil
16.7.3. Rest of Latin America

17. Company Profile

17.1. Alcatel-Lucent
17.1.1. Company details
17.1.2. Financial outlook
17.1.3. Product summary
17.1.4. Recent developments
17.2. Apple Inc.
17.2.1. Company details
17.2.2. Financial outlook
17.2.3. Product summary
17.2.4. Recent developments
17.3. AT & T Inc.
17.3.1. Company details
17.3.2. Financial outlook
17.3.3. Product summary
17.3.4. Recent developments
17.4. Bharti Airtel Limited
17.4.1. Company details
17.4.2. Financial outlook
17.4.3. Product summary
17.4.4. Recent developments
17.5. Cisco Systems
17.5.1. Company details
17.5.2. Financial outlook
17.5.3. Product summary
17.5.4. Recent developments
17.6. Google Limited Liability Company
17.6.1. Company details
17.6.2. Financial outlook
17.6.3. Product summary
17.6.4. Recent developments
17.7. HERE
17.7.1. Company details
17.7.2. Financial outlook
17.7.3. Product summary
17.7.4. Recent developments
17.8. International Business Machines Corporation
17.8.1. Company details
17.8.2. Financial outlook
17.8.3. Product summary
17.8.4. Recent developments
17.9. Microsoft Corporation
17.9.1. Company details
17.9.2. Financial outlook
17.9.3. Product summary
17.9.4. Recent developments
17.10. Oracle Corporation
17.10.1. Company details
17.10.2. Financial outlook
17.10.3. Product summary
17.10.4. Recent developments
17.11. Qualcomm Technologies Inc.
17.11.1. Company details
17.11.2. Financial outlook
17.11.3. Product summary
17.11.4. Recent developments
17.12. Others

18. List of Abbreviations

19. Reference Links

20. Conclusion

21. Research Scope

SPER Market Research’s methodology uses great emphasis on primary research to ensure that the market intelligence insights are up to date, reliable and accurate. Primary interviews are done with players involved in each phase of a supply chain to analyze the market forecasting. The secondary research method is used to help you fully understand how the future markets and the spending patterns look likes.

The report is based on in-depth qualitative and quantitative analysis of the Product Market. The quantitative analysis involves the application of various projection and sampling techniques. The qualitative analysis involves primary interviews, surveys, and vendor briefings. The data gathered as a result of these processes are validated through experts opinion. Our research methodology entails an ideal mixture of primary and secondary initiatives.

SPER-Methodology-1

SPER-Methodology-2

SPER-Methodology-3

Frequently Asked Questions About This Report

How big is Location Based Services Market?

Location Based Services Market is projected to reach USD 407.87 billion by 2033, growing at a CAGR of 22.4% during the forecast period.

What is the growth rate of Location Based Services Market?

Location Based Services Market grew in market size from 2023. The Market is expected to reach USD 407.87 billion by 2033, at a CAGR of 22.4% during the forecast period.

What is the anticipated CAGR of the Location Based Services Market during the forecast period?

Location Based Services Market CAGR of 22.4% during the forecast period.

How can I get a sample report on the Location Based Services Market?

You can get the sample pages by clicking the link -Click Here

What is the market size of the Location Based Services Market?

Location Based Services Market size is USD 407.87 billion from 2023 to 2033.

Which segment is expected to lead the Location Based Services Market?

Location Based Services Market Segment is Covered By Component, By Technology, By Application, By Industry Vertical.

Which region is expected to have the highest market share in Location Based Services Market?

The North America region is anticipated to have the highest market share in Location Based Services Market.

Who are the key players in Location Based Services Market?

The key players in the market include Companies Covered Alcatel-Lucent, Apple Inc., AT&T Inc., Bharti Airtel Limited, Cisco Systems, Inc., Google Limited Liability Company (LLC), HERE, International Business Machines Corporation, Microsoft Corporation, Oracle Corporation, Qualcomm Technologies, Inc.

What is the conclusion of the Location Based Services Market?

The widespread use of smart devices like sensors, Internet of Things (IoT), and others is one of the main factors driving the growth of the location-based services market.