North America Adult Diaper Market Introduction and Overview
According to SPER Market Research, the North America Adult Diaper Market is estimated to reach USD 10.14 billion by 2033 with a CAGR 6.77%.
The report includes an in-depth analysis of the North America Adult Diaper Market, including market size and trends, product mix, distribution channels, and supplier analysis. Adult diapers, sometimes referred to as adult nappy, are a type of underwear worn by individuals with severe diarrhea or dementia, mobility disability, or urinary incontinence, among other medical issues. By enabling kids to urinate and defecate without the use of facilities, these diapers help keep their clothing clean. Adult diapers are typically composed of polypropylene and polyethylene for the inside and exterior linings. Additionally, the inner lining is enriched with vitamin E, aloe vera, and a number of other skin-friendly substances because it comes into close touch with the customers' skin. The increasing number of elderly people in North America is currently driving the demand for adult diapers.
Market Opportunities and Challenges
Opportunities: North America is one of the world's largest markets for adult diapers because of its growing population and growing consumer awareness of the benefits of adult diapers. A high proportion of adult incontinence is also a result of the region's sedentary habits, high per capita income, and rising consumption of packaged, frozen, and fast food. Additionally, the majority of the population is obese. Adult diapers are also easily accessible through pharmacies, internet retailers, and supermarkets/hypermarkets, which is contributing to the region's market expansion.
Challenges: The market for adult diapers in North America has a number of difficulties, chief among them being shifting consumer preferences, demographic shifts, and economic conditions. Adult diaper demand is rising as the population ages, but the market must find products that strike a balance between comfort, discretion, and efficacy. Another challenge is competing with other incontinence items, such pads and protective underwear, since customers frequently look for less intrusive or more reasonably priced options. Changes in the price of raw materials, like superabsorbent polymers, also result in increased production costs for businesses.
Market Competitive Landscape
The Adult Diaper market in North America is fragmented. Some of the market key players are Nippon Paper Industries Co Ltd, Drylock Technologies NV, Ontex BV, Health Care Products Inc, First Quality Enterprises Inc, Kimberly-Clark Corp, Principle Business Enterprises, Essity AB, AB Abena, Others.
Scope of the Report:
| Report Metric | Details |
| Market size available for years | 2020-2033 |
| Base year considered | 2023 |
| Forecast period | 2024-2033 |
| Segments covered | By Type, By Distribution Channel |
| Regions covered | Eastern, Western, Northern, Southern |
| Companies Covered | Nippon Paper Industries Co Ltd, Drylock Technologies NV, Ontex BV, Health Care Products Inc, First Quality Enterprises Inc, Kimberly-Clark Corp, Principle Business Enterprises, Essity AB, AB Abena, Others. |
COVID-19 Impact on North America Adult Diaper Market
The market for adult diapers in North America was greatly impacted by the COVID-19 outbreak in a number of ways. Adult diapers and other hygiene products saw a spike in demand during the early phases of the pandemic as people stocked up on necessities in anticipation of uncertainty. But supply chain interruptions, such as raw material shortages and logistical difficulties, followed, affecting product availability and raising production costs. Safety procedures and manpower shortages also caused manufacturing facilities to stop operations.
Key Target Audience
- Elderly Population
- People with Disabilities
- Caregivers
- Healthcare Facilities
- Hospitals and Nursing Homes
- Consumers with Incontinence Issues
- Hospitals and Clinics
- Post-Surgery Patients
- Institutional Buyers
Our in-depth analysis of the North America Adult Diaper Market includes the following segments:
| By Type: | Adult Pad Type DiaperAdult Flat Type DiaperAdult Pant Type Diaper |
| By Distribution Channel: | PharmaciesConvenience StoresOnline StoresOthers |
| By Region: | Eastern RegionWestern RegionSouthern RegionNorthern Region |
Key Topics Covered in the Report
- North America Adult Diaper Market Size (FY’2024-FY’2033)
- Overview of North America Adult Diaper Market
- Segmentation of North America Adult Diaper Market By Type (Adult Pad Type Diaper, Adult Flat Type Diaper, Adult Pant Type Diaper)
- Segmentation of North America Adult Diaper Market By Distribution Channel (Pharmacies, Convenience Stores, Online Stores, Others)
- Expansion Analysis of North America Adult Diaper Market
- Problems and Obstacles in North America Adult Diaper Market
- Competitive Landscape in the North America Adult Diaper Market
- Impact of COVID-19 and Demonetization on North America Adult Diaper Market
- Details on Current Investment in North America Adult Diaper Market
- Competitive Analysis of North America Adult Diaper Market
- Prominent Players in the North America Adult Diaper Market
- SWOT Analysis of North America Adult Diaper Market
- North America Adult Diaper Market Future Outlook and Projections (FY’2024-FY’2033)
- Recommendations from Analyst
1. Introduction
1.1. Scope of the report
1.2. Market segment analysis
2. Research Methodology
2.1. Research data source
2.1.1. Secondary Data
2.1.2. Primary Data
2.1.3. SPER’s internal database
2.1.4. Premium insight from KOL’s
2.2. Market size estimation
2.2.1. Top-down and Bottom-up approach
2.3. Data triangulation
3. Executive Summary
4. Market Dynamics
4.1. Driver, Restraint, Opportunity and Challenges analysis
4.1.1. Drivers
4.1.2. Restraints
4.1.3. Opportunities
4.1.4. Challenges
4.2. COVID-19 Impacts of the North America Adult Diaper Market
5. Market variable and outlook
5.1. SWOT Analysis
5.1.1. Strengths
5.1.2. Weaknesses
5.1.3. Opportunities
5.1.4. Threats
5.2. PESTEL Analysis
5.2.1. Political Landscape
5.2.2. Economic Landscape
5.2.3. Social Landscape
5.2.4. Technological Landscape
5.2.5. Environmental Landscape
5.2.6. Legal Landscape
5.3. PORTER’s Five Forces
5.3.1. Bargaining power of suppliers
5.3.2. Bargaining power of buyers
5.3.3. Threat of Substitute
5.3.4. Threat of new entrant
5.3.5. Competitive rivalry
5.4. Heat Map Analysis
6. Competitive Landscape
6.1. North America Adult Diaper Market Manufacturing Base Distribution, Sales Area, Product Type
6.2. Mergers & Acquisitions, Partnerships, Product Launch, and Collaboration in North America Adult Diaper Market
7. North America Adult Diaper Market, By Type (USD Million) 2020-2033
7.1. North America Adult Diaper Market Size, Share and Forecast, By Type, 2020-2026
7.2. North America Adult Diaper Market Size, Share and Forecast, By Type, 2027-2033
7.3. Adult Pad Type Diaper
7.4. Adult Flat Type Diaper
7.5. Adult Pant Type Diaper
8. North America Adult Diaper Market, By Distribution Channel (USD Million) 2020-2033
8.1. North America Adult Diaper Market Size, Share and Forecast, By Distribution Channel, 2020-2026
8.2. North America Adult Diaper Market Size, Share and Forecast, By Distribution Channel, 2027-2033
8.3. Pharmacies
8.4. Convenience Stores
8.5. Online Stores
8.6. Others
9. North America Adult Diaper Market Forecast, 2020-2033 (USD Million)
9.1. North America Adult Diaper Market Size and Market Share
10. North America Adult Diaper Market, By Region, 2020-2033 (USD Million)
10.1. North America Adult Diaper Market Size and Market Share By Region (2020-2026)
10.2. North America Adult Diaper Market Size and Market Share By Region (2027-2033)
10.3. Eastern Region
10.4. Western Region
10.5. Southern Region
10.6. Northern Region
11. Company Profile
11.1. Nippon Paper Industries Co Ltd
11.1.1. Company details
11.1.2. Financial outlook
11.1.3. Product summary
11.1.4. Recent developments
11.2. Drylock Technologies NV
11.2.1. Company details
11.2.2. Financial outlook
11.2.3. Product summary
11.2.4. Recent developments
11.3. Ontex BV
11.3.1. Company details
11.3.2. Financial outlook
11.3.3. Product summary
11.3.4. Recent developments
11.4. Health Care Products Inc
11.4.1. Company details
11.4.2. Financial outlook
11.4.3. Product summary
11.4.4. Recent developments
11.5. First Quality Enterprises Inc
11.5.1. Company details
11.5.2. Financial outlook
11.5.3. Product summary
11.5.4. Recent developments
11.6. Kimberly-Clark Corp
11.6.1. Company details
11.6.2. Financial outlook
11.6.3. Product summary
11.6.4. Recent developments
11.7. Principle Business Enterprises
11.7.1. Company details
11.7.2. Financial outlook
11.7.3. Product summary
11.7.4. Recent developments
11.8. Essity AB
11.8.1. Company details
11.8.2. Financial outlook
11.8.3. Product summary
11.8.4. Recent developments
11.9. AB Abena
11.9.1. Company details
11.9.2. Financial outlook
11.9.3. Product summary
11.9.4. Recent developments
11.10. Others
12. Conclusion
13. Reference Links
14. List of Abbreviations
SPER Market Research’s methodology uses great emphasis on primary research to ensure that the market intelligence insights are up to date, reliable and accurate. Primary interviews are done with players involved in each phase of a supply chain to analyze the market forecasting. The secondary research method is used to help you fully understand how the future markets and the spending patterns look likes.
The report is based on in-depth qualitative and quantitative analysis of the Product Market. The quantitative analysis involves the application of various projection and sampling techniques. The qualitative analysis involves primary interviews, surveys, and vendor briefings. The data gathered as a result of these processes are validated through experts opinion. Our research methodology entails an ideal mixture of primary and secondary initiatives.
