North America Hand Sanitizer Market Introduction and Overview
According to SPER Market Research, the North America Hand Sanitizer Market is estimated to reach USD 2.16 Billion by 2033 with a CAGR of 5.1%.
The report includes an in-depth analysis of the North America Hand Sanitizer Market, including market size and trends, product mix, applications, and supplier analysis. Hand sanitizer is a more effective way to eliminate infectious agents or germs that can be spread through the hands than soap and water. Additionally, hand sanitizers are highly portable and can be used in distant areas where soap and water are unavailable. Based on these advantages, it is widely utilised in educational institutions, healthcare facilities, restaurants, public areas, and households throughout North America.
- March 2020, Reckitt Benckiser Group plc. has contributed USD 32 billion to its 'RB Fight for Access Fund' to combat the worldwide pandemic by boosting consumer access to hygiene, health, and nutrition. This initiative includes donating 10 billion bars of Dettol soap to the needy, 3.5 billion N95 (medical grade) face masks to frontline healthcare workers, and 1 billion litres of disinfectant products such as Lizol (Lysol) surface cleaners and Harpic toilet cleaners to public health institutions and frontline hygiene and sanitation workers across India.
- March 2020, Henkel AG & Co. has created a global solidarity programme to help employees, customers, and communities affected by the current pandemic. This programme includes disinfectant production at Henkel facilities as well as donations totaling 2 billion euros to the World Health Organisation, the United Nations Foundation COVID-19 fund, and other select organisations.
Market Opportunities and Challenges
The North American Hand Sanitizer Market offers numerous opportunities, especially through product innovation, e-commerce expansion, collaborations, and an emphasis on sustainability. Manufacturers have the opportunity to create unique hand sanitizer solutions that cater to specific consumer demands, such as enhanced aroma or moisturising capabilities. The growing popularity of online shopping represents a substantial opportunity for market expansion, allowing manufacturers to reach a larger consumer base via e-commerce platforms. Collaborations among producers, distributors, and healthcare institutions provide potential to increase market reach and product availability. Furthermore, there is an increasing emphasis on sustainability, leading producers to create eco-friendly formulations and packaging that can appeal to environmentally concerned consumers and differentiate products in the market.
Challenges for the North American Hand Sanitizer Market include the availability of alternatives, raw material price volatility, regulatory compliance, and counterfeit products. Despite the popularity of hand sanitizers, some people still prefer soap and water, which has an impact on market growth. Furthermore, shifting raw material costs, such as alcohol, might have an impact on producer profitability due to price volatility. Meeting regulatory criteria is another problem, especially for new entrants navigating multiple regulations and guidelines. Furthermore, counterfeit hand sanitizers pose a risk to customer health and confidence. The growth of counterfeit items emphasises the importance of strict quality control systems and regulatory enforcement in order to protect consumers and maintain market integrity. These problems cumulatively impede market expansion and necessitate proactive initiatives from industry stakeholders to overcome effectively.
Market Competitive Landscape
The North American hand sanitizer industry is highly consolidated among a few big competitors, with Reckitt Benckiser and Henkel AG & Company dominating the market. These firms, due to their comprehensive portfolios and offerings in professional areas such as hospitals and kitchens, have significant volume sales, resulting in considerable market shares. To gain market domination, companies that provide hand sanitizer use a variety of techniques, including asset purchases, mergers and acquisitions, joint ventures/collaborations, R&D activities, investments, and new product launches. The major key players in the North America Hand Sanitizer Market are: Colgate-Palmolive Company, Edgewell Personal Care, GOJO Industries Inc, Henkel AG & Co KGaA, L Brands Inc, Reckitt Benckiser Group PLC, Unilever PLC, Vi-Jon Inc, Others.
Scope of the Report:
| Report Metric | Details |
| Market size available for years | 2020-2033 |
| Base year considered | 2023 |
| Forecast period | 2024-2033 |
| Segments covered | By Product Type, By Form, By Distribution Channel, By End User
|
| Regions covered | Canada, United States, Rest of North America
|
| Companies Covered | Colgate-Palmolive Company, Edgewell Personal Care, GOJO Industries Inc, Henkel AG & Co KGaA, L Brands Inc, Reckitt Benckiser Group PLC, Unilever PLC, Vi-Jon Inc, Others
|
COVID-19 Impact on North America Hand Sanitizer Market
The coronavirus outbreak resulted in widespread use of preventive measures, such as hand cleaning liquids, to limit the transmission of infection. For example, according to research from the Centres for Disease Control and Prevention released in September 2020, alcohol-based cleansing sanitizer can help protect oneself and others against the coronavirus. Furthermore, the strong demand for the product among law enforcement professionals who follow rigorous norms and regulations to ensure the protection of their citizens during the pandemic is contributing to increased demand for sanitizers.
Key Target Audience:
- Consumers
- Healthcare Facilities
- Educational Institutions
- Hospitality Sector
- Government Agencies
- Retail Stores
- Manufacturing Industries
- Transportation Sector
- Others
Our in-depth analysis of the North America Hand Sanitizer Market includes the following segments:
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By Product Type: |
Alcohol- Based
Non-Alcoholic
|
|
By Form: |
Gel/Liquid
Sanitizing Wipes
Spray
|
|
By Distribution Channel: |
Convenience Stores
E-commerce
Hypermarkets/Supermarkets
Pharmaceutical Stores
Other Distribution Channels
|
|
By End User: |
Hospitals
Households
Restaurants and Hotels
Others
|
Key Topics Covered in the Report:
- North America Hand Sanitizer Market Size (FY’2024-FY’2033)
- Overview of North America Hand Sanitizer Market
- Segmentation of North America Hand Sanitizer Market By Product Type (Alcohol- Based, Non-Alcoholic)
- Segmentation of North America Hand Sanitizer Market By Form (Foam, Gel/Liquid, Sanitizing Wipes, Spray)
- Segmentation of North America Hand Sanitizer Market By Distribution Channel (Convenience Stores, E-commerce, Hypermarkets/Supermarkets, Pharmaceutical Stores, Other Distribution Channels)
- Segmentation of North America Hand Sanitizer Market By End User (Hospitals, Households, Restaurants and Hotels, Others)
- Statistical Snap of North America Hand Sanitizer Market
- Expansion Analysis of North America Hand Sanitizer Market
- Problems and Obstacles in North America Hand Sanitizer Market
- Competitive Landscape in the North America Hand Sanitizer Market
- Impact of COVID-19 and Demonetization on North America Hand Sanitizer Market
- Details on Current Investment in North America Hand Sanitizer Market
- Competitive Analysis of North America Hand Sanitizer Market
- Prominent Players in the North America Hand Sanitizer Market
- SWOT Analysis of North America Hand Sanitizer Market
- North America Hand Sanitizer Market Future Outlook and Projections (FY’2024-FY’2033)
- Recommendations from Analyst
1. Introduction
1.1. Scope of the report
1.2. Market segment analysis
2. Research Methodology
2.1. Research data source
2.1.1. Secondary Data
2.1.2. Primary Data
2.1.3. SPER’s internal database
2.1.4. Premium insight from KOL’s
2.2. Market size estimation
2.2.1. Top-down and Bottom-up approach
2.3. Data triangulation
3. Executive Summary
4. Market Dynamics
4.1. Driver, Restraint, Opportunity and Challenges analysis
4.1.1. Drivers
4.1.2. Restraints
4.1.3. Opportunities
4.1.4. Challenges
4.2. COVID-19 Impacts of the North America Hand Sanitizer Market
5. Market variable and outlook
5.1. SWOT Analysis
5.1.1. Strengths
5.1.2. Weaknesses
5.1.3. Opportunities
5.1.4. Threats
5.2. PESTEL Analysis
5.2.1. Political Landscape
5.2.2. Economic Landscape
5.2.3. Social Landscape
5.2.4. Technological Landscape
5.2.5. Environmental Landscape
5.2.6. Legal Landscape
5.3. PORTER’s Five Forces
5.3.1. Bargaining power of suppliers
5.3.2. Bargaining power of buyers
5.3.3. Threat of Substitute
5.3.4. Threat of new entrant
5.3.5. Competitive rivalry
5.4. Heat Map Analysis
6. Competitive Landscape
6.1. North America Hand Sanitizer Market Manufacturing Base Distribution, Sales Area, Product Type
6.2. Mergers & Acquisitions, Partnerships, Product Launch, and Collaboration in North America Hand Sanitizer Market
7. North America Hand Sanitizer Market, By Product Type (USD Million)
7.1. North America Hand Sanitizer Market Value Share and Forecast, By Product Type, 2024-2033
7.2. Alcohol- Based
7.3. Non-Alcoholic
8. North America Hand Sanitizer Market, By Form (USD Million)
8.1. North America Hand Sanitizer Market Value Share and Forecast, By Form, 2024-2033
8.2. Foam
8.3. Gel/Liquid
8.4. Sanitizing Wipes
8.5. Spray
9. North America Hand Sanitizer Market, By Distribution Channel (USD Million)
9.1. North America Hand Sanitizer Market Value Share and Forecast, By Distribution Channel, 2024-2033
9.2. Convenience Stores
9.3. E-commerce
9.4. Hypermarkets/Supermarkets
9.5. Pharmaceutical Stores
9.6. Other Distribution Channels
10. North America Hand Sanitizer Market, By End User (USD Million)
10.1. North America Hand Sanitizer Market Value Share and Forecast, By End User, 2024-2033
10.2. Hospitals
10.3. Households
10.4. Restaurants and Hotels
10.5. Others
11. North America Hand Sanitizer Market Forecast, 2020-2033 (USD Million)
11.1. North America Hand Sanitizer Market Size and Market Share
12. North America Hand Sanitizer Market, By Product Type, 2020-2033 (USD Million)
12.1. North America Hand Sanitizer Market Size and Market Share By Product Type (2020-2026)
12.2. North America Hand Sanitizer Market Size and Market Share By Product Type (2027-2033)
13. North America Hand Sanitizer Market, By Form, 2020-2033 (USD Million)
13.1. North America Hand Sanitizer Market Size and Market Share By Form (2020-2026)
13.2. North America Hand Sanitizer Market Size and Market Share By Form (2027-2033)
14. North America Hand Sanitizer Market, By Distribution Channel, 2020-2033 (USD Million)
14.1. North America Hand Sanitizer Market Size and Market Share By Distribution Channel (2020-2026)
14.2. North America Hand Sanitizer Market Size and Market Share By Distribution Channel (2027-2033)
15. North America Hand Sanitizer Market, By End User, 2020-2033 (USD Million)
15.1. North America Hand Sanitizer Market Size and Market Share By End User (2020-2026)
15.2. North America Hand Sanitizer Market Size and Market Share By End User (2027-2033)
16. North America Hand Sanitizer Market, By Region, 2020-2033 (USD Million)
16.1. North America Hand Sanitizer Market Size and Market Share By Region (2020-2026)
16.2. North America Hand Sanitizer Market Size and Market Share By Region (2027-2033)
16.3. Canada
16.4. United States
16.5. Rest of North America
17. Company Profile
17.1. Colgate-Palmolive Company
17.1.1. Company details
17.1.2. Financial outlook
17.1.3. Product summary
17.1.4. Recent developments
17.2. Edgewell Personal Care
17.2.1. Company details
17.2.2. Financial outlook
17.2.3. Product summary
17.2.4. Recent developments
17.3. GOJO Industries Inc
17.3.1. Company details
17.3.2. Financial outlook
17.3.3. Product summary
17.3.4. Recent developments
17.4. Henkel AG & Co. KGaA
17.4.1. Company details
17.4.2. Financial outlook
17.4.3. Product summary
17.4.4. Recent developments
17.5. L Brands Inc
17.5.1. Company details
17.5.2. Financial outlook
17.5.3. Product summary
17.5.4. Recent developments
17.6. Reckitt Benckiser Group PLC
17.6.1. Company details
17.6.2. Financial outlook
17.6.3. Product summary
17.6.4. Recent developments
17.7. Unilever PLC
17.7.1. Company details
17.7.2. Financial outlook
17.7.3. Product summary
17.7.4. Recent developments
17.8. Vi-Jon Inc.
17.8.1. Company details
17.8.2. Financial outlook
17.8.3. Product summary
17.8.4. Recent developments
17.9. Others
18. List of Abbreviations
19. Reference Links
20. Conclusion
21. Research Scope
SPER Market Research’s methodology uses great emphasis on primary research to ensure that the market intelligence insights are up to date, reliable and accurate. Primary interviews are done with players involved in each phase of a supply chain to analyze the market forecasting. The secondary research method is used to help you fully understand how the future markets and the spending patterns look likes.
The report is based on in-depth qualitative and quantitative analysis of the Product Market. The quantitative analysis involves the application of various projection and sampling techniques. The qualitative analysis involves primary interviews, surveys, and vendor briefings. The data gathered as a result of these processes are validated through experts opinion. Our research methodology entails an ideal mixture of primary and secondary initiatives.
