Educational Toys Market Growth, Size, Trends, Share, Revenue, Demand and Future Competition

Educational Toys Market Size- By Product Type, By Age, By Distribution Channel- Regional Outlook, Competitive Strategies and Segment Forecast to 2033

Educational Toys Market Size- By Product Type, By Age, By Distribution Channel- Regional Outlook, Competitive Strategies and Segment Forecast to 2033

Published: Nov 2023 Report ID: EDUI2330 Pages: 1 - 234 Formats*:     
Category : Education Industry
Educational Toys Market Introduction and Overview 

According to SPER Market Research, the Global Educational Toys Market is estimated to reach USD 140.62 billion by 2033 with a CAGR of 10.41%.

The report includes an in-depth analysis of the Global Educational Toys Market, including market size and trends, product mix, applications, and supplier analysis. The term "educational toys" describes a wide variety of goods intended to support children's learning and skill development. In contrast to conventional toys, educational toys are designed with a specific purpose in mind, such as boosting cognitive ability, encouraging creativity, developing fine motor skills, and encouraging social engagement. These toys often have an interactive, captivating, and age-appropriate design that accommodates various learning styles and developmental stages.

  • June 2021: Melissa & Doug recently revealed the debut of Timeless Toys, a new marketing initiative designed to reach more parents and introduce them to the company's products via digital channels like Amazon, YouTube, and Hulu.
  • July 2022: As part of its Matchbox brand, Mattel and Elon Musk's SpaceX teamed up to launch a new range of toys with space themes. Furthermore, the toy manufacturer plans to release gear inspired by SpaceX on Mattel Creations, its web portal for collectors looking for exclusive products.
Educational Toys Market
Market Opportunities and Challenges
The environment is less negatively impacted by eco-friendly toys. The factors driving up demand for eco-friendly educational toys and providing opportunities for expansion for the major players in the market are durability, simplicity of cleaning, and safety. The market for educational toys is also being driven by parents' and educators' increasing recognition of the value of early childhood education. These playthings are essential for promoting cognitive growth. The industry is growing because technological integration in educational toys has increased learning's interactivity and engagement. Kids are becoming more and more interested in smart educational toys because of its technology-driven and interactive features. These educational toys make learning enjoyable by fusing play and informative information to create engaging learning experiences.

The rising demand from parents and kids for cutting-edge digital toys has led to fluctuating costs for raw materials used in the production of educational toys. The market expansion for educational toys is being hindered by the volatile cost of raw materials. The global market's growth has been hindered by the growing prevalence and circulation of unbranded and counterfeit educational toys. While many counterfeit goods are clearly recognised, there are many other potentially harmful products with intricate imitations that may go unnoticed by consumers or retailers, exposing kids to harmful substances or materials (such plastics that cause cancer). Although the spread of fake educational and learning toys across national borders is an increasing concern, the bulk of these products are known to be produced in Asian markets such as China and India.

Educational Toys Market


Market Competitive Landscape
The existence of both large and small-scale manufacturers has made the market for educational toys increasingly competitive. To remain competitive in the marketplaces, leading companies have been implementing tactics including collaborations, product launches, mergers and acquisitions, innovation, and marketing. The major players in the Global Educational Toys market include: Fat Brain Toys, LLC, Hasbro, Mattel, Melissa & Doug, MindWare, Inc., Ravensburger, Sphero, Inc., Spin Master, The Lego World, VTech Holdings Limited, Others.

Scope of the Report:
Report Metric Details
 Market size available for years 2019-2033
 Base year considered 2022
 Forecast period 2023-2033
 Segments coveredBy Product Type, By Age, By Distribution Channel
 Regions coveredNorth America, Asia-Pacific, Latin America, Middle East & Africa and Europe
 Companies Covered
Fat Brain Toys, LLC, Hasbro, Mattel, Melissa & Doug, MindWare, Inc., Ravensburger, Sphero, Inc., Spin Master, The Lego World, VTech Holdings Limited, Others
COVID-19 Impact on Global Educational Toys Market
The distribution of educational toys through physical and online channels has been influenced by COVID-19, while product sales through the online channel have significantly increased. This is a result of parents spending a lot of money on cutting-edge educational resources for their children when schools are temporarily closed. The COVID-19 epidemic increased demand for products because lockdown limitations caused youngsters worldwide to spend more time at home. Nonetheless, the COVID-19 epidemic significantly disrupted international supply chains. Since China is a major global provider of educational and learning toys, trade operations have been impeded by a number of lockdown measures and an increase in import duties on Chinese toys in nations like India. 

Key Target Audience:
  • Childcare Centers and Preschools
  • Children
  • Gift Buyers
  • Parents and Caregivers
  • Schools 
  • Teachers and Educators
  • Therapists and Special Education Professionals
  • Others
Our in-depth analysis of the Educational Toys Market includes the following segments:
By Product Type:
  • Art & Craft Kit
  • Building & Construction Sets
  • Games & Puzzles
  • Musical Toys/Instruments
  • Role Play Toys
  • STEM Toys
  • By Age:
  • Kindergarten (5 years & Above)
  • Preschoolers (3-5 years)
  • Toddlers (1-3 years)
  • By Distribution Channel:
  • Offline
  • Online
  • By Region:
  • Asia-Pacific
  • Europe
  • Middle East & Africa
  • North America
  • Latin America
  • Key Topics Covered in the Report:
    • Global Educational Toys Market Size (FY’2023-FY’2033)
    • Overview of Global Educational Toys Market
    • Segmentation of Global Educational Toys Market By Product Type (Art & Craft Kit, Building & Construction Sets, Games & Puzzles, Musical Toys/Instruments, Role Play Toys, STEM Toys, Others)
    • Segmentation of Global Educational Toys Market By Age (Kindergarten, Preschoolers, Toddlers)
    • Segmentation of Global Educational Toys Market By Distribution Channel (Offline, Online)
    • Statistical Snap of Global Educational Toys Market
    • Expansion Analysis of Global Educational Toys Market
    • Problems and Obstacles in Global Educational Toys Market
    • Competitive Landscape in the Global Educational Toys Market
    • Impact of COVID-19 and Demonetization on Global Educational Toys Market
    • Details on Current Investment in Global Educational Toys Market
    • Competitive Analysis of Global Educational Toys Market
    • Prominent Players in the Global Educational Toys Market
    • SWOT Analysis of Global Educational Toys Market
    • Global Educational Toys Market Future Outlook and Projections (FY’2023-FY’2033)
    • Recommendations from Analyst
    1. Introduction
    1.1. Scope of the report
    1.2. Market segment analysis

    2. Research Methodology
    2.1. Research data source
    2.1.1. Secondary Data
    2.1.2. Primary Data
    2.1.3. SPER’s internal database
    2.1.4. Premium insight from KOL’s
    2.2. Market size estimation
    2.2.1. Top-down and Bottom-up approach
    2.3. Data triangulation

    3. Executive Summary

    4. Market Dynamics
    4.1. Driver, Restraint, Opportunity and Challenges analysis
    4.1.1. Drivers
    4.1.2. Restraints
    4.1.3. Opportunities
    4.1.4. Challenges
    4.2. COVID-19 Impacts of the Global Educational Toys Market

    5. Market variable and outlook
    5.1. SWOT Analysis
    5.1.1. Strengths
    5.1.2. Weaknesses
    5.1.3. Opportunities
    5.1.4. Threats
    5.2. PESTEL Analysis
    5.2.1. Political Landscape
    5.2.2. Economic Landscape
    5.2.3. Social Landscape
    5.2.4. Technological Landscape
    5.2.5. Environmental Landscape
    5.2.6. Legal Landscape
    5.3. PORTER’s Five Forces 
    5.3.1. Bargaining power of suppliers
    5.3.2. Bargaining power of buyers
    5.3.3. Threat of Substitute
    5.3.4. Threat of new entrant
    5.3.5. Competitive rivalry
    5.4. Heat Map Analysis

    6. Competitive Landscape
    6.1. Global Educational Toys Market Manufacturing Base Distribution, Sales Area, Product Type 
    6.2. Mergers & Acquisitions, Partnerships, Product Launch, and Collaboration in Global Educational Toys Market

    7. Global Educational Toys Market, By Product Type (USD Million)
    7.1. Global Educational Toys Market Value Share and Forecast, By Product Type, 2023-2033
    7.2. Art & Craft Kit
    7.3. Building & Construction Sets
    7.4. Games & Puzzles
    7.5. Musical Toys/Instruments
    7.6. Role Play Toys
    7.7. STEM Toys
    7.8. Others

    8. Global Educational Toys Market, By Age (USD Million)
    8.1. Global Educational Toys Market Value Share and Forecast, By Age, 2023-2033
    8.2. Kindergarten (5 years & Above)
    8.3. Preschoolers (3-5 years)
    8.4. Toddlers (1-3 years)

    9. Global Educational Toys Market, By Distribution Channel (USD Million)
    9.1. Global Educational Toys Market Value Share and Forecast, By Distribution Channel, 2023-2033
    9.2. Offline
    9.2.1. Convenience Stores
    9.2.2. Supermarkets & Hypermarkets
    9.2.3. Others
    9.3. Online

    10. Global Educational Toys Market Forecast, 2019-2033 (USD Million)
    10.1. Global Educational Toys Market Size and Market Share

    11. Global Educational Toys Market, By Product Type, 2019-2033 (USD Million)
    11.1. Global Educational Toys Market Size and Market Share By Product Type (2019-2026)
    11.2. Global Educational Toys Market Size and Market Share By Product Type (2027-2033)

    12. Global Educational Toys Market, By Age, 2019-2033 (USD Million)
    12.1. Global Educational Toys Market Size and Market Share By Age (2019-2026)
    12.2. Global Educational Toys Market Size and Market Share By Age (2027-2033)

    13. Global Educational Toys Market, By Distribution Channel, 2019-2033 (USD Million)
    13.1. Global Educational Toys Market Size and Market Share By Distribution Channel (2019-2026)
    13.2. Global Educational Toys Market Size and Market Share By Distribution Channel (2027-2033)

    14. Global Educational Toys Market, By Region, 2019-2033 (USD Million)
    14.1. Global Educational Toys Market Size and Market Share By Region (2019-2026)
    14.2. Global Educational Toys Market Size and Market Share By Region (2027-2033) 
    14.3. Asia-Pacific
    14.3.1. Australia
    14.3.2. China
    14.3.3. India
    14.3.4. Japan
    14.3.5. South Korea
    14.3.6. Rest of Asia-Pacific
    14.4. Europe
    14.4.1. France
    14.4.2. Germany
    14.4.3. Italy
    14.4.4. Spain
    14.4.5. United Kingdom
    14.4.6. Rest of Europe
    14.5. Middle East and Africa
    14.5.1. Kingdom of Saudi Arabia 
    14.5.2. United Arab Emirates
    14.5.3. Rest of Middle East & Africa
    14.6. North America
    14.6.1. Canada
    14.6.2. Mexico
    14.6.3. United States
    14.7. Latin America
    14.7.1. Argentina
    14.7.2. Brazil
    14.7.3. Rest of Latin America

    15. Company Profile
    15.1. Fat Brain Toys, LLC
    15.1.1. Company details
    15.1.2. Financial outlook
    15.1.3. Product summary 
    15.1.4. Recent developments
    15.2. Hasbro
    15.2.1. Company details
    15.2.2. Financial outlook
    15.2.3. Product summary 
    15.2.4. Recent developments
    15.3. Mattel
    15.3.1. Company details
    15.3.2. Financial outlook
    15.3.3. Product summary 
    15.3.4. Recent developments
    15.4. Melissa & Doug
    15.4.1. Company details
    15.4.2. Financial outlook
    15.4.3. Product summary 
    15.4.4. Recent developments
    15.5. MindWare, Inc.
    15.5.1. Company details
    15.5.2. Financial outlook
    15.5.3. Product summary 
    15.5.4. Recent developments
    15.6. Ravensburger
    15.6.1. Company details
    15.6.2. Financial outlook
    15.6.3. Product summary 
    15.6.4. Recent developments
    15.7. Sphero, Inc.
    15.7.1. Company details
    15.7.2. Financial outlook
    15.7.3. Product summary 
    15.7.4. Recent developments
    15.8. Spin Master
    15.8.1. Company details
    15.8.2. Financial outlook
    15.8.3. Product summary 
    15.8.4. Recent developments
    15.9. The Lego World
    15.9.1. Company details
    15.9.2. Financial outlook
    15.9.3. Product summary 
    15.9.4. Recent developments
    15.10. VTech Holdings Limited
    15.10.1. Company details
    15.10.2. Financial outlook
    15.10.3. Product summary 
    15.10.4. Recent developments
    15.11. Others 
     
    16. List of Abbreviations

    17. Reference Links

    18. Conclusion

    19. Research Scope

    SPER Market Research’s methodology uses great emphasis on primary research to ensure that the market intelligence insights are up to date, reliable and accurate. Primary interviews are done with players involved in each phase of a supply chain to analyze the market forecasting. The secondary research method is used to help you fully understand how the future markets and the spending patterns look likes.

    The report is based on in-depth qualitative and quantitative analysis of the Product Market. The quantitative analysis involves the application of various projection and sampling techniques. The qualitative analysis involves primary interviews, surveys, and vendor briefings.  The data gathered as a result of these processes are validated through experts opinion. Our research methodology entails an ideal mixture of primary and secondary initiatives.

    SPER-Methodology-1

    SPER-Methodology-2

    SPER-Methodology-3


    Frequently Asked Questions About This Report
    Educational Toys Market is projected to reach USD 140.62 billion by 2033, growing at a CAGR of 10.41% during the forecast period.
    Educational Toys Market grew in market size from 2023. The Market is expected to reach USD 140.62 billion by 2033, at a CAGR of 10.41% during the forecast period.
    Educational Toys Market CAGR of 10.41% during the forecast period.
    "You can get the sample pages by clicking the link -Click Here"
    Educational Toys Market size is USD 140.62 billion from 2023 to 2033.
    Educational Toys Market Segment is Covered By Product Type, By Age, By Distribution Channel
    The North America region is anticipated to have the highest market share in Educational Toys Market.
    The key players in the market include Companies Covered Fat Brain Toys, LLC, Hasbro, Mattel, Melissa & Doug, MindWare, Inc., Ravensburger, Sphero, Inc., Spin Master, The Lego World, VTech Holdings Limited, Others
    Educational Toys Market, including market size and trends, product mix, applications, and supplier analysis. The term "educational toys" describes a wide variety of goods intended to support children's learning and skill development.
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