India Online B2B Platform Market Growth, Share, Trends, Revenue and Future Opportunities 2032

India Online B2B Platform Market Size- By Final Consumption Expenditure, By Retail Industry, By B2B Retail Industry Entities, By Online B2B Retail Industry Segments, By Online B2B Platform- Regional Outlook, Competitive Strategies and Segment Forecast to 2032

India Online B2B Platform Market Size- By Final Consumption Expenditure, By Retail Industry, By B2B Retail Industry Entities, By Online B2B Retail Industry Segments, By Online B2B Platform- Regional Outlook, Competitive Strategies and Segment Forecast to 2032

Published: Feb 2023 Report ID: IACT2343 Pages: 1 - 109 Formats*:     
Category : Information & Communications Technology
India Online B2B Platform Market Overview

According to SPER Market Research, the India Online B2B Platform Market is estimated to reach USD XX billion by 2032 with a CAGR of XX%. 

The online B2B platform industry in India is rapidly growing and evolving, driven by the country's increasing internet and smartphone penetration, rising adoption of e-commerce, and the need for digitization of business processes. The online B2B platform industry in India comprises various types of platforms, including vertical and horizontal marketplaces, aggregators, and e-distributors. These platforms cater to a wide range of industries, including manufacturing, retail, and services. Online B2B platforms in India typically operate on a commission-based or transaction-based revenue model. Some platforms also offer value-added services such as financing, logistics, and marketing support to their customers.Overall, the Indian online B2B platform industry market is expected to continue to grow rapidly, driven by increasing adoption of e-commerce, the need for digitization of business processes, and the growth of the country's MSME sector. The industry is also likely to witness increased consolidation, with larger players acquiring smaller ones to expand their reach and offerings. 
India Online B2B Platform Market
Impact of COVID-19 on the India Online B2B Platform Market  
Aside from putting a stop to daily life, the COVID-19 epidemic has also negatively impacted economies all around the world, including India. This has had a significant negative influence on our nation's startup ecosystem as well, but it has also given people a chance to re-engineer themselves to meet the new need. Given the crucial role the internet economy has played during this crisis, the pandemic has also emphasized the urgent need to close the digital divide within and among the nation's states. The relevance and increased engagement of e-commerce operations in the retail sector have been forced due to numerous traditional barriers that have been identified. By providing customizable services, aligning their core competencies and service portfolio with current trends and in-demand materials, and targeting those areas that are severely hit, the online B2B platforms throughout India are now concentrating on making sure they can attract more partners to their platforms. Numerous businesses are assisting other businesses in hopping on the online bandwagon and assisting them in managing their businesses and reaching their end users/consumers across various regions. The offline firms experienced significant difficulties after the first phase of Lockdown began. This resulted in a rise in the number of companies that were listed on online B2B platforms but were not using online services. 

The temporary reduction in subscription fees and the expansion of the serviceable region by players both contributed to the increase in Listings. In order for business and society to continue to function despite the crisis, the focus is on pressingly practical issues that must be promptly resolved, such as changing systems to enable all-digital or remote working. Making sure that consumers are aware that online marketplaces are open even when offline locations are closed is another focus. While a result, online marketplaces are working to effectively market themselves even as they struggle to match a high volume of inquiries. Other services like logistics and procurement are also being impacted in many areas of the nation, but online B2B platforms are working to get them back on track with the help of reduced red tape and permit requirements from the government and have concentrated on digitization services and partnerships with logistics aggregators to expand their reach.

India Online B2B Platform Market


Scope of the Report:
 Report Metric Details
 Market size available for years 2019-2032
 Base year considered 2021
 Forecast period 2022-2032
 Segments coveredBy Final Consumption Expenditure, By Retail Industry, By B2B Retail Industry Entities, By Online B2B Retail Industry Segments, By Online B2B Platform.
 Regions coveredEast India, North India, South India, West and Central India.
 Companies CoveredAlibaba, Bizongo, IndiaMart, Industry Buying, Jumbotail, Moglix, Ninjacart, Power 2 SME, Shop X, Trade India, Udaan.
Target Audience- 
  • 3PL Firms
  • E-Commerce Companies
  • FMCG Industry
  • Government Associations
  • Industry Associations
  • Lending Firms/Companies
  • OEM Manufacturers
  • Online B2B Platforms
  • Private Equity and Venture Capitalist Firms
India Online B2B Platform Market Segmentation:
1. By Final Consumption Expenditure:
  • Retail Spending on Goods
  • Other Expenditure 
  • Travel
  • Real Estate
  • Auto
  • More
2. By Retail Industry:
  • B2B Retail
  • B2C Retail
3. By B2B Retail Industry Entities:
  • Brand/Distributor Led Stores
  • Cash & Carry Stores
  • E-B2B Platforms
  • Un-Organized B2B Stores
4. By Online B2B Retail Industry Segments:
  • Beauty & Personal Care
  • Consumer Durables & Electronics
  • Fashion & Accessories
  • FMCG & Grocery
5. By Online B2B Platform:
  • Region of Demand 
  • Tier-1 Cities
  • Tier-2 Cities
  • Tier-3 Cities
  • Nature of Platforms 
  • Listing Platforms 
  • Marketplace Platforms
5. By Region:
  • North India
  • West and Central India
  • South India
  • East India
Key Topics Covered in the Report:
  • India Online B2B Platform Market Size (FY’2019-FY’2032)
  • India Online B2B Platform Market Overview
  • Segmentation of India Online B2B Platform Market By Type of Final Consumption Expenditure (Retail Spending on Goods, Other Expenditure)
  • Segmentation of India Online B2B Platform Market By Retail Industry (B2B Retail, B2C Retail)
  • Segmentation of India Online B2B Platform Market By B2B Retail Industry Entities (Brand/Distributor Led Stores, Cash & Carry Stores, E-B2B Platforms, Un-Organized B2B Stores)
  • Segmentation of India Online B2B Platform Market By Online B2B Retail Industry Segments (Beauty & Personal Care, Consumer Durables & Electronics, Fashion & Accessories, FMCG & Grocery, Others)
  • Segmentation of India Online B2B Platform Industry Market By Online B2B Platform {Region of Demand (Tier-1, Tier-2 and Tier-3 Cities), Nature of Platforms (Listing Platforms and Marketplace Platforms)}
  • Statistical Snap of India Online B2B Platform Market 
  • Growth Analysis of India Online B2B Platform Market 
  • Problems and Challenges in India Online B2B Platform Market 
  • Competitive Landscape in the India Online B2B Platform Market 
  • Impact of COVID-19 and Demonetization on India Online B2B Platform Market 
  • Details on Recent Investment in India Online B2B Platform Market 
  • Competitive Analysis of India Online B2B Platform Market 
  • Key Players in the India Online B2B Platform Market 
  • SWOT Analysis of India Online B2B Platform Market 
  • India Online B2B Platform Market Future Outlook and Projections (FY’2019-FY’2032)
  • Recommendations from Analyst
1. Introduction
1.1. Scope of the report
1.2. Market segment analysis

2. Research Methodology 
2.1 Research data source 
2.1.1 Secondary data
2.1.2 Primary data
2.1.3 SPER’s internal database
2.1.4 Premium insight from KOL’s
2.2 Market size estimation
2.2.1 Top-down and Bottom-up approach
2.3 Data triangulation

3. Executive Summary

4. Market Dynamics
4.1. Driver, Restraint, Opportunity and Challenges analysis
4.1.1 Drivers
4.1.2 Restraints
4.1.3 Opportunities
4.1.4 Challenges 
4.2. COVID-19 Impacts of the India Online B2B Platform  Market 

5. Market variables and outlook
5.1. SWOT analysis 
5.1.1 Strengths 
5.1.2 Weaknesses 
5.1.3 Opportunities
5.1.4 Threats
5.2. PESTEL analysis 
5.2.1 Political landscape
5.2.2 Economic landscape
5.2.3 Social landscape 
5.2.4 Technological landscape 
5.2.5 Environmental landscape 
5.2.6 Legal landscape 
5.3. PORTER’S five forces analysis 
5.3.1 Bargaining power of suppliers 
5.3.2 Bargaining power of Buyers 
5.3.3 Threat of Substitute 
5.3.4 Threat of new entrant 
5.3.5 Competitive rivalry
5.4. Heat map analysis

6. Competitive Landscape 
6.1 India Online B2B Platform Industry Car Manufacturing Base Distribution, Sales Area, Product Type 
6.2 Mergers & Acquisitions, Partnerships, Product Launch, and Collaboration in India Online B2B Platform  Market 

7. India Online B2B Platform  Market, By Final Consumption Expenditure, 2019-2032 (USD Million)
7.1 Retail Spending on Goods
7.2 Other Expenditure 
7.2.1 Travel
7.2.2 Real Estate
7.2.3 Auto
7.2.4 More

8. India Online B2B Platform Market, By Retail Industry, 2019-2032 (USD Million)
8.1 B2B Retail
8.2 B2C Retail

9. India Online B2B Platform Market, By B2B Retail Industry Entities, 2019-2032 (USD Million)
9.1 Brand/Distributor Led Stores
9.2 Cash & Carry Stores
9.3 E-B2B Platforms
9.4 Un-Organized B2B Stores

10. India Online B2B Platform Market, By Online B2B Retail Industry Segments, 2019-2032 (USD Million) 
10.1 Beauty & Personal Care
10.2 Consumer Durables & Electronics
10.3 Fashion & Accessories
10.4 FMCG & Grocery
10.5 Others

11. India Online B2B Platform Market, By Online B2B Platform, 2019-2032 (USD Million)
11.1 Region of Demand 
11.1.1 Tier-1 Cities
11.1.2 Tier-2 Cities
11.1.3 Tier-3 Cities
11.2 Nature of Platforms 
11.2.1 Listing Platforms 
11.2.2 Marketplace Platforms

12. India Online B2B Platform Industry , By Region, 2019-2032 (USD Million)
12.1 India Online B2B Platform Industry Size and Market Share by Region (2019-2025)
12.2 India Online B2B Platform Industry Size and Market Share by Region (2026-2032)
12.3 North India
12.4 West and Central India
12.5 South India
12.6 East India

13. Company Profiles
13.1 Alibaba
13.1.1 Company details 
13.1.2 Financial outlook
13.1.3 Product summary 
13.1.4 Recent developments
13.2 Bizongo
13.2.1 Company details 
13.2.2 Financial outlook
13.2.3 Product summary 
13.2.4 Recent developments
13.3 IndiaMart
13.3.1 Company details 
13.3.2 Financial outlook
13.3.3 Product summary 
13.3.4 Recent developments
13.4 Industry Buying
13.4.1 Company details 
13.4.2 Financial outlook
13.4.3 Product summary 
13.4.4 Recent developments
13.5 Jumbotail
13.5.1 Company details 
13.5.2 Financial outlook
13.5.3 Product summary 
13.5.4 Recent developments
13.6 Moglix
13.6.1 Company details 
13.6.2 Financial outlook
13.6.3 Product summary 
13.6.4 Recent developments
13.7 Ninjacart
13.7.1 Company details 
13.7.2 Financial outlook
13.7.3 Product summary 
13.7.4 Recent developments
13.8 Power 2 SME
13.8.1 Company details 
13.8.2 Financial outlook
13.8.3 Product summary 
13.8.4 Recent developments
13.9 Shop X
13.9.1 Company details 
13.9.2 Financial outlook
13.9.3 Product summary 
13.9.4 Recent developments
13.10 Trade India
13.10.1 Company details 
13.10.2 Financial outlook
13.10.3 Product summary 
13.10.4 Recent developments
13.11 Udaan
13.11.1 Company details 
13.11.2 Financial outlook
13.11.3 Product summary 
13.11.4 Recent developments

14. List of Abbreviations

15. Reference Links

16. Conclusion

17. Research Scope

SPER Market Research’s methodology uses great emphasis on primary research to ensure that the market intelligence insights are up to date, reliable and accurate. Primary interviews are done with players involved in each phase of a supply chain to analyze the market forecasting. The secondary research method is used to help you fully understand how the future markets and the spending patterns look likes.

The report is based on in-depth qualitative and quantitative analysis of the Product Market. The quantitative analysis involves the application of various projection and sampling techniques. The qualitative analysis involves primary interviews, surveys, and vendor briefings.  The data gathered as a result of these processes are validated through experts opinion. Our research methodology entails an ideal mixture of primary and secondary initiatives.

SPER-Methodology-1

SPER-Methodology-2

SPER-Methodology-3


Frequently Asked Questions About This Report
The key players in the market include Companies Covered Alibaba, Bizongo, IndiaMart, Industry Buying, Jumbotail, Moglix, Ninjacart, Power 2 SME, Shop X, Trade India, Udaan.
The online B2B platform industry in India comprises various types of platforms, including vertical and horizontal marketplaces, aggregators, and e-distributors.
India Online B2B Platform Market is projected to reach USD XX billion by 2032, growing at a CAGR of XX% during the forecast period.
India Online B2B Platform Market grew in market size in 2021. The Market is expected to reach USD XX billion by 2032, at a CAGR of XX% during the forecast period.
India Online B2B Platform Industry CAGR of XX% during the forecast period.
India Online B2B Platform Market size is USD XX billion from 2022 to 2032.
India Online B2B Platform Industry Segment is Covered By Product Category, By Final Consumption Expenditure, By Retail Industry, By B2B Retail Industry Entities, By Online B2B Retail Industry Segments, By Online B2B Platform.
The Asia-Pacific region is anticipated to have the highest market share in the India Online B2B Platform Market.
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