Pet DNA Testing Market Size, Share, Growth and Trends 2034
Pet DNA Testing Market Growth, Size, Trends Analysis - By Animal Type, By Sample Type, By Test Type, By End-User - Regional Outlook, Competitive Strategies and Segment Forecast to 2034
| Published: Sep-2025 | Report ID: BIOT2505 | Pages: 1 - 249 | Formats*: |
| Category : Biotechnology | |||
Pet DNA Testing Market Introduction and Overview
According to SPER Market Research, the Global Pet DNA Testing Market is estimated to reach USD 1107.38 million by 2034 with a CAGR of 10.41%.
The report includes an in-depth analysis of the Global Pet DNA Testing Market, including market size and trends, product mix, Applications, and supplier analysis. The global market for pet DNA testing was valued at approximately USD 411.35 million in 2024, with a projected compound annual growth rate (CAGR) of 10.41% from 2025 to 2034. The growth of this market is driven by several factors, including rising rates of pet adoption, an increase in consumer interest in genomics, heightened research and development activities by leading companies and academic institutions, as well as a growing awareness and sales of pet DNA testing kits.
By Animal Type Insights:
The market is divided into several groups based on the type of animal. In 2024, the dogs category is expected to lead the market, accounting for the biggest proportion of revenue. The adoption of pets, particularly dogs, is on the rise among the American population. Furthermore, the cats segment is expected to enjoy the quickest growth, with the highest compound annual growth rate (CAGR) over the projected period. Cats rank as the second-most favored pet choice. This segment's growth is fueled by the increasing preference for adopting cats over dogs, attributed to their calm demeanor and remarkable memory and learning abilities. Furthermore, cats are frequently regarded as low-maintenance pets since they do not necessitate training for basic self-grooming.
By Sample Type Insights:
In terms of sample type, the saliva segment accounted for the largest revenue share in 2024. Saliva-based DNA testing is prevalent in the pet DNA testing market due to its user-friendliness and convenience when compared to alternative methods such as blood sampling. The process of obtaining a saliva sample from a dog, usually by swabbing the inner cheek, is straightforward and non-invasive. This simplicity of collection, particularly for pet owners who may not be familiar with more complex procedures, enhances the appeal of saliva DNA testing.
By Test Type Insights:
Regarding test type, the breed profile segment secured the highest revenue share in 2024. Pet DNA testing is predominantly utilized for breed profiling, as pet owners are eager to comprehend their animal's genetic background, characteristics, and potential health concerns. This segment leads the market because owners of mixed-breed pets seek clarity regarding lineage, behavior, and susceptibility to health issues. Companies such as Embark and Wisdom Panel offer breed composition reports, enabling pet owners to customize nutrition and healthcare according to breed-specific requirements.
By End-User Insights:
The breeders section generated the most revenue in 2024, owing to end-user demand. Breeders all over the world are dedicated to generating excellent dog and cat breeds with desirable characteristics tailored to the changing needs of each generation of pet owners. In addition to physical attributes like appealing fur color, eye color, height, weight, and various other characteristics, pet owners are increasingly seeking animals that exhibit enhanced health and specialized skills. As a result of these considerations, breeders are actively enhancing their knowledge about different breed combinations and potential mating strategies to align with consumer preferences.
Regional Insights:
North America holds a dominant position in the global pet DNA testing market. The surge in collaborations and corporate partnerships within North America is significantly propelling the growth of the pet DNA testing market. Meanwhile, the Asia Pacific pet DNA testing market is being pushed by rising pet ownership, increased awareness of pet health, and a growing desire for breed identification and genetic insights. In nations such as Japan and Australia, pet owners are increasingly investing in DNA tests to monitor health risks and hereditary conditions. Moreover, the rise of e-commerce platforms in this region has made these testing kits more accessible. Government initiatives aimed at promoting responsible pet ownership further bolster market growth, as evidenced by South Korea's campaigns to improve pet welfare.
Market Competitive Landscape:
Key players within the pet DNA testing sector are actively involved in a competitive and highly fragmented market landscape. These companies prioritize research and development while introducing innovative products to strengthen their market presence. Additionally, they often collaborate with research institutions and academic organizations to enhance R&D efforts and broaden the availability of pet DNA testing solutions in veterinary healthcare. They are also pursuing global expansion to capitalize on emerging markets and to raise awareness regarding veterinary diagnostics.
Recent Developments:
Mars concluded the acquisition of ANTAGENE and Cerba Vet in July 2024 in order to strengthen Veterinary Diagnostics in Europe. This strategic move is intended to broaden Mars' veterinary diagnostics capabilities and presence in Europe, particularly for veterinarians. The companies acquired, which specialize in veterinary diagnostics and DNA testing, will integrate with other Mars-owned veterinary enterprises such as Antech and Wisdom Panel.
In November 2023, Orivet Genetic Pet Care broadened its canine Breed Profiles by introducing new tests at no extra charge. This improvement enhances their genetic testing offerings for breeders, pet owners, and veterinarians. The newly added tests concentrate on various genetic conditions unique to specific breeds, highlighting Orivet’s commitment to canine health and the preservation of breed integrity.
Scope of the report:
| Report Metric | Details |
| Market size available for years | 2021-2034 |
| Base year considered | 2024 |
| Forecast period | 2025-2034 |
| Segments covered | By Animal Type, By Sample Type, By Test Type, By End-User |
| Regions covered | North America, Latin America, Asia-Pacific, Europe, and Middle East & Africa |
| Companies Covered | Zoetis Inc, Mars Petcare, Orivet Genetic Pet Care Limited, Embark Veterinary, Inc, Dognomics, DNA MY DOG, Neogen Corporation, EasyDNA, CirclePaw, Macrogen, Inc. |
- Global Pet DNA Testing Market Size (FY 2021-FY 2034)
- Overview of Global Pet DNA Testing Market
- Segmentation of Global Pet DNA Testing Market By Animal Type (Dogs, Cats, Other Animals)
- Segmentation of Global Pet DNA Testing Market By Sample Type (Blood, Saliva, Fecal, Others)
- Segmentation of Global Pet DNA Testing Market By Test Type (Breed Profile, Genetic Diseases, Health and Wellness)
- Segmentation of Global Pet DNA Testing Market By End-User (Pet Owners, Breeders, Veterinarians)
- Statistical Snap of Global Pet DNA Testing Market
- Expansion Analysis of Global Pet DNA Testing Market
- Problems and Obstacles in Global Pet DNA Testing Market
- Competitive Landscape in the Global Pet DNA Testing Market
- Details on Current Investment in Global Pet DNA Testing Market
- Competitive Analysis of Global Pet DNA Testing Market
- Prominent Players in the Global Pet DNA Testing Market
- SWOT Analysis of Global Pet DNA Testing Market
- Global Pet DNA Testing Market Future Outlook and Projections (FY 2025-FY 2034)
- Recommendations from Analyst
1. Introduction
- 1.1. Scope of the report
- 1.2. Market segment analysis
2. Research Methodology
- 2.1. Research data source
- 2.1.1. Secondary Data
- 2.1.2. Primary Data
- 2.1.3. SPERs internal database
- 2.1.4. Premium insight from KOLs
- 2.2. Market size estimation
- 2.2.1. Top-down and Bottom-up approach
- 2.3. Data triangulation
3. Executive Summary
4. Market Dynamics
- 4.1. Driver, Restraint, Opportunity and Challenges analysis
- 4.1.1. Drivers
- 4.1.2. Restraints
- 4.1.3. Opportunities
- 4.1.4. Challenges
5. Market variable and outlook
- 5.1. SWOT Analysis
- 5.1.1. Strengths
- 5.1.2. Weaknesses
- 5.1.3. Opportunities
- 5.1.4. Threats
- 5.2. PESTEL Analysis
- 5.2.1. Political Landscape
- 5.2.2. Economic Landscape
- 5.2.3. Social Landscape
- 5.2.4. Technological Landscape
- 5.2.5. Environmental Landscape
- 5.2.6. Legal Landscape
- 5.3. PORTERs Five Forces
- 5.3.1. Bargaining power of suppliers
- 5.3.2. Bargaining power of buyers
- 5.3.3. Threat of Substitute
- 5.3.4. Threat of new entrant
- 5.3.5. Competitive rivalry
- 5.4. Heat Map Analysis
6. Competitive Landscape
- 6.1. Global Pet DNA Testing Market Manufacturing Base Distribution, Sales Area, Product Type
- 6.2. Mergers & Acquisitions, Partnerships, Product Launch, and Collaboration in Global Pet DNA Testing Market
7. Global Pet DNA Testing Market, By Animal Type (USD Million) 2021-2034
- 7.1. Dogs
- 7.2. Cats
- 7.3. Other Animals
8. Global Pet DNA Testing Market, By Sample Type (USD Million) 2021-2034
- 8.1. Blood
- 8.2. Saliva
- 8.3. Fecal
- 8.4. Others
9. Global Pet DNA Testing Market, By Test Type (USD Million) 2021-2034
- 9.1. Breed Profile
- 9.2. Genetic Diseases
- 9.3. Health and Wellness
10. Global Pet DNA Testing Market, By End-User (USD Million) 2021-2034
- 10.1. Pet Owners
- 10.2. Breeders
- 10.3. Veterinarians
11. Global Pet DNA Testing Market, (USD Million) 2021-2034
- 11.1. Global Pet DNA Testing Market Size and Market Share
12. Global Pet DNA Testing Market, By Region, (USD Million) 2021-2034
- 12.1. Asia-Pacific
- 12.1.1. Australia
- 12.1.2. China
- 12.1.3. India
- 12.1.4. Japan
- 12.1.5. South Korea
- 12.1.6. Rest of Asia-Pacific
- 12.2. Europe
- 12.2.1. France
- 12.2.2. Germany
- 12.2.3. Italy
- 12.2.4. Spain
- 12.2.5. United Kingdom
- 12.2.6. Rest of Europe
- 12.3. Middle East and Africa
- 12.3.1. Kingdom of Saudi Arabia
- 12.3.2. United Arab Emirates
- 12.3.3. Qatar
- 12.3.4. South Africa
- 12.3.5. Egypt
- 12.3.6. Morocco
- 12.3.7. Nigeria
- 12.3.8. Rest of Middle-East and Africa
- 12.4. North America
- 12.4.1. Canada
- 12.4.2. Mexico
- 12.4.3. United States
- 12.5. Latin America
- 12.5.1. Argentina
- 12.5.2. Brazil
- 12.5.3. Rest of Latin America
13. Company Profile
- 13.1. Zoetis Inc
- 13.1.1. Company details
- 13.1.2. Financial outlook
- 13.1.3. Product summary
- 13.1.4. Recent developments
- 13.2. Mars Petcare
- 13.2.1. Company details
- 13.2.2. Financial outlook
- 13.2.3. Product summary
- 13.2.4. Recent developments
- 13.3. Orivet Genetic Pet Care Limited
- 13.3.1. Company details
- 13.3.2. Financial outlook
- 13.3.3. Product summary
- 13.3.4. Recent developments
- 13.4. Embark Veterinary, Inc
- 13.4.1. Company details
- 13.4.2. Financial outlook
- 13.4.3. Product summary
- 13.4.4. Recent developments
- 13.5. Dognomics
- 13.5.1. Company details
- 13.5.2. Financial outlook
- 13.5.3. Product summary
- 13.5.4. Recent developments
- 13.6. DNA MY DOG (Canadian Dog Group Ltd)
- 13.6.1. Company details
- 13.6.2. Financial outlook
- 13.6.3. Product summary
- 13.6.4. Recent developments
- 13.7. Neogen Corporation
- 13.7.1. Company details
- 13.7.2. Financial outlook
- 13.7.3. Product summary
- 13.7.4. Recent developments
- 13.8. EasyDNA
- 13.8.1. Company details
- 13.8.2. Financial outlook
- 13.8.3. Product summary
- 13.8.4. Recent developments
- 13.9. CirclePaw
- 13.9.1. Company details
- 13.9.2. Financial outlook
- 13.9.3. Product summary
- 13.9.4. Recent developments
- 13.10. Macrogen, Inc
- 13.10.1. Company details
- 13.10.2. Financial outlook
- 13.10.3. Product summary
- 13.10.4. Recent developments
- 13.11. Others
14. Conclusion
15. List of Abbreviations
16. Reference Links
SPER Market Research’s methodology uses great emphasis on primary research to ensure that the market intelligence insights are up to date, reliable and accurate. Primary interviews are done with players involved in each phase of a supply chain to analyze the market forecasting. The secondary research method is used to help you fully understand how the future markets and the spending patterns look likes.
The report is based on in-depth qualitative and quantitative analysis of the Product Market. The quantitative analysis involves the application of various projection and sampling techniques. The qualitative analysis involves primary interviews, surveys, and vendor briefings. The data gathered as a result of these processes are validated through experts opinion. Our research methodology entails an ideal mixture of primary and secondary initiatives.
Frequently Asked Questions About This Report
Pet DNA Testing Market is projected to reach USD 1107.38 million by 2034, growing at a CAGR of of 10.41% during the forecast period.
Pet DNA Testing Market grew in Market size from 2025. The Market is expected to reach USD 1107.38 million by 2034, at a CAGR of 10.41% during the forecast period.
Pet DNA Testing Market CAGR of 10.41% during the forecast period.
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Pet DNA Testing Market size is USD 1107.38 million from 2025 to 2034.
Pet DNA Testing Market is covered By Animal Type, By Sample Type, By Test Type, By End-User
The North America, Latin America, Asia-Pacific, Europe, and Middle East & Africa is the highest Market share in the Pet DNA Testing Market.
Zoetis Inc, Mars Petcare, Orivet Genetic Pet Care Limited, Embark Veterinary, Inc, Dognomics, DNA MY DOG, Neogen Corporation, EasyDNA, CirclePaw, Macrogen, Inc.
The report includes an in-depth analysis of the Global Pet DNA Testing Market, including market size and trends, product mix, Applications, and supplier analysis.
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